微信表情對(duì)人際傳播的改變及影響研究
發(fā)布時(shí)間:2018-03-31 15:25
本文選題:微信表情 切入點(diǎn):人際傳播 出處:《遼寧大學(xué)》2017年碩士論文
【摘要】:騰訊微信的出現(xiàn),構(gòu)建了一種全新的社會(huì)互動(dòng)形式,作為一款社交軟件,其改變了已有的人際交往方式,并且廣受用戶歡迎。其中微信表情作為微信的功能之一,對(duì)人際傳播的改變及影響尤其顯著。微信表情以其獨(dú)有的“萌”的特點(diǎn)和卡通圖像作為載體的傳播方式,已經(jīng)深刻改變了當(dāng)下人際傳播的特點(diǎn)和對(duì)社會(huì)中人際交往的影響,并且對(duì)當(dāng)下的社會(huì)文化的風(fēng)向也產(chǎn)生了一定的改變作用。本論文著重從傳播學(xué)的角度入手,以微信表情的脈絡(luò)趨勢(shì)發(fā)展和人際傳播為角度,以自我呈現(xiàn)理論、擬劇理論等為主要研究理論,以及問卷調(diào)查等社會(huì)學(xué)的研究方式,深入探討微信表情對(duì)當(dāng)下人際交往產(chǎn)生變化的原因以及未來發(fā)展趨勢(shì),為今后微信表情的發(fā)展提出一些啟示,以便能夠營造一個(gè)良好的社會(huì)文化氛圍。通過研究發(fā)現(xiàn),由于微信表情的的圖畫構(gòu)造已經(jīng)其本身所具有的生動(dòng)形象等特點(diǎn),在此背景下所發(fā)生的人際傳播,有回歸傳統(tǒng)人際傳播的趨勢(shì),此外,微信表情的介入也使當(dāng)下的人際傳播變得更加豐富,用戶,尤其是年輕用戶樂于使用微信表情去進(jìn)行人際交流,展現(xiàn)自我,容易給人留下一種親切、平易近人的個(gè)人形象,利于營造一個(gè)良好的交流氛圍。但是,在一定程度上,微信表情也為用戶帶來了“圖不達(dá)意”、技術(shù)淺閱讀等負(fù)面的影響,隨著微信表情在用戶之間的火爆,其已經(jīng)逐漸形成一個(gè)完整的產(chǎn)業(yè)鏈條,在此趨勢(shì)下,微信表情未來將如何影響社會(huì)中的人際傳播?未來是否會(huì)取代文字和語音成為主要的人際交流方式,是接下來必須要思考的問題。
[Abstract]:The emergence of Tencent WeChat has created a new form of social interaction. As a social software, it has changed the existing way of interpersonal communication, and has been widely welcomed by users. Among them, WeChat expression is one of the functions of WeChat. The changes and effects on interpersonal communication are especially significant. WeChat's expression, with its unique "cute" features and cartoon images as its carrier, has profoundly changed the current characteristics of interpersonal communication and its impact on interpersonal communication in society. This paper focuses on the theory of self-presentation from the perspective of communication, the development of the trend of WeChat expression and interpersonal communication. The drama theory is the main research theory, as well as the sociological research methods such as questionnaire, deeply discusses the reason of the change of WeChat expression to the present interpersonal communication and the future development trend, and puts forward some enlightenment for the future development of WeChat expression. In order to create a good social and cultural atmosphere. Through research, it is found that interpersonal communication occurs in this context because the pictorial structure of WeChat expression has its own vivid image and so on. There is a tendency to return to traditional interpersonal communication, in addition, the intervention of WeChat emoji also makes the current interpersonal communication more abundant. Users, especially young users, are willing to use WeChat expressions to communicate and show themselves. Easy to leave a kind of friendly, approachable personal image, conducive to create a good atmosphere for communication. With the popularity of WeChat expression among users, it has gradually formed a complete industrial chain. Under this trend, how will WeChat facial expression affect the interpersonal communication in society in the future? Whether the future will replace words and voice as the main form of interpersonal communication is the next question to be considered.
【學(xué)位授予單位】:遼寧大學(xué)
【學(xué)位級(jí)別】:碩士
【學(xué)位授予年份】:2017
【分類號(hào)】:G206;C912.1
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