【摘要】：社交媒體時代信息傳播的的特征是快速、互動、碎片化,而傳統(tǒng)學術(shù)期刊的優(yōu)勢在于專業(yè)的編輯人員和有深度有質(zhì)量的內(nèi)容。在社交媒體環(huán)境下,學術(shù)期刊需要構(gòu)建新的出版生態(tài),以滿足自身的發(fā)展以及讀者和用戶的需求。因此,對于我國8000多種學術(shù)期刊來說,一方面將面臨更多的抉擇和改變才能適應(yīng)社交媒體發(fā)展的要求;另一方面,作為一種特殊的出版群體,面對紛繁錯雜的社交媒體發(fā)展,也不能隨波逐流,要堅守學術(shù)期刊的本質(zhì)。對社交媒體時代學術(shù)期刊管理的變與不變的考察,對學術(shù)期刊的辦刊具有現(xiàn)實意義。
[Abstract]:In the era of social media, the characteristics of information dissemination are fast, interactive and fragmented, while the advantages of traditional academic journals lie in professional editors and in-depth and quality content. In the social media environment, academic journals need to build a new publishing ecology to meet their own development and the needs of readers and users. Therefore, for more than 8000 kinds of academic journals in our country, on the one hand, we will face more choices and changes in order to adapt to the requirements of the development of social media; on the other hand, as a special publishing group, in the face of the numerous and complicated development of social media, we should not follow the trend, and we should adhere to the essence of academic journals. The investigation of the change and invariance of the management of academic periodicals in the era of social media is of practical significance to the running of academic journals.
【作者單位】： 重慶工商大學學術(shù)期刊社;
【基金】：教育部人文社科研究項目“我國學術(shù)期刊與社交網(wǎng)絡(luò)融合發(fā)展研究”(15YJC860045)
【分類號】：G237.5

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