出版經紀人與中國出版業(yè)的發(fā)展
發(fā)布時間：2018-10-14 17:36
【摘要】： 在出版業(yè)相對發(fā)達的國家,出版經紀人已經成為一個相當成熟的行業(yè)。近十幾年來,隨著經濟體制改革的逐步深入,圖書市場的不斷發(fā)展,出版經紀人作為一個新興行業(yè)在我國已經開始萌芽,但與出版產業(yè)發(fā)達國家相比,真正意義上的出版經紀人仍未大量出現(xiàn),而且政府對出版經紀人的管理也相對滯后。因此,探討我國出版經紀人的現(xiàn)狀和發(fā)展,分析對我國出版業(yè)發(fā)展的影響,提出加強出版經紀人管理的措施,對促進我國出版業(yè)健康有序發(fā)展具有重要意義。 本文從出版經紀人對出版業(yè)產生作用分析入手,探討了出版經紀人對出版業(yè)產生的積極效應。本文研究認為出版經紀人在降低出版成本、提高出版效率、優(yōu)化出版資源的配置以及促進版權經濟發(fā)展上發(fā)揮積極作用。并且從宏觀環(huán)境和微觀行業(yè)環(huán)境的研究入手,闡述了我國出版經紀人產生的條件和過程,分析了我國出版經紀人發(fā)展現(xiàn)狀對我國出版業(yè)發(fā)展的影響。本文研究認為,出版經紀人的積極作用之所以未能在我國出版業(yè)中充分發(fā)揮,主要是因為出版社壟斷,相關法律缺失,出版經紀人管理相對不規(guī)范,出版產權保護缺乏以及出版市場開放相對有限。最后在上述研究基礎上,借鑒國外及其他經紀人的發(fā)展經驗,并結合我國出版業(yè)發(fā)展的實際狀況,提出了我國出版經紀人發(fā)展和完善的對策：一方面從版權保護和契約意識上改善出版業(yè)的運營環(huán)境,另一方面建立行業(yè)組織來規(guī)范行業(yè)的運作,完善相關的法規(guī)和管理制度。
[Abstract]:In a country with relatively developed publishing industry, publishing broker has become a quite mature industry. In recent years, with the deepening of the economic system reform and the development of the book market, the publishing broker, as a new industry, has begun to sprout in China, but compared with the developed countries in the publishing industry, The real publishing broker has not appeared in large numbers, and the government's management of the publication broker is lagging behind. Therefore, it is of great significance to probe into the present situation and development of publishing brokers in our country, analyze the influence on the development of publishing industry in China, and put forward some measures to strengthen the management of publishing brokers in order to promote the healthy and orderly development of publishing industry in China. Starting with the analysis of the effect of publishing broker on publishing industry, this paper probes into the positive effect of publishing broker on publishing industry. This paper argues that publishing agents play an active role in reducing publishing costs, improving publishing efficiency, optimizing the allocation of publishing resources and promoting the development of copyright economy. Starting with the research of macro environment and micro industry environment, this paper expounds the conditions and process of publishing broker in our country, and analyzes the influence of the present situation of publishing broker development on the development of publishing industry in our country. This paper believes that the positive role of publishing agents in China's publishing industry is not fully play, mainly because of publishing monopoly, lack of relevant laws, publishing broker management is relatively non-standard, The lack of protection of publishing property rights and the relatively limited opening of the publishing market. Finally, on the basis of the above research, draw lessons from the development experience of foreign countries and other brokers, and combine with the actual situation of the development of the publishing industry in China. On the one hand, it improves the operating environment of the publishing industry from the aspects of copyright protection and contract consciousness, on the other hand, it establishes an industry organization to standardize the operation of the industry and perfect the relevant laws and regulations and management system.
【學位授予單位】：湖南大學
【學位級別】：碩士
【學位授予年份】：2010
【分類號】：G239.2-F
本文編號：2271149
[Abstract]:In a country with relatively developed publishing industry, publishing broker has become a quite mature industry. In recent years, with the deepening of the economic system reform and the development of the book market, the publishing broker, as a new industry, has begun to sprout in China, but compared with the developed countries in the publishing industry, The real publishing broker has not appeared in large numbers, and the government's management of the publication broker is lagging behind. Therefore, it is of great significance to probe into the present situation and development of publishing brokers in our country, analyze the influence on the development of publishing industry in China, and put forward some measures to strengthen the management of publishing brokers in order to promote the healthy and orderly development of publishing industry in China. Starting with the analysis of the effect of publishing broker on publishing industry, this paper probes into the positive effect of publishing broker on publishing industry. This paper argues that publishing agents play an active role in reducing publishing costs, improving publishing efficiency, optimizing the allocation of publishing resources and promoting the development of copyright economy. Starting with the research of macro environment and micro industry environment, this paper expounds the conditions and process of publishing broker in our country, and analyzes the influence of the present situation of publishing broker development on the development of publishing industry in our country. This paper believes that the positive role of publishing agents in China's publishing industry is not fully play, mainly because of publishing monopoly, lack of relevant laws, publishing broker management is relatively non-standard, The lack of protection of publishing property rights and the relatively limited opening of the publishing market. Finally, on the basis of the above research, draw lessons from the development experience of foreign countries and other brokers, and combine with the actual situation of the development of the publishing industry in China. On the one hand, it improves the operating environment of the publishing industry from the aspects of copyright protection and contract consciousness, on the other hand, it establishes an industry organization to standardize the operation of the industry and perfect the relevant laws and regulations and management system.
【學位授予單位】：湖南大學
【學位級別】：碩士
【學位授予年份】：2010
【分類號】：G239.2-F
【引證文獻】
相關碩士學位論文 前1條
1 王婷;十年來中國圖書版權輸出研究[D];山東大學;2012年
，本文編號：2271149
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