從期刊群到產(chǎn)品群:卓眾出版的集群化發(fā)展
發(fā)布時間：2018-07-26 09:22
【摘要】：正20多年以來,正是由于堅持走刊群路線,卓眾出版獲得了超過行業(yè)平均水平的發(fā)展速度,從一家僅僅出版兩本涉農(nóng)期刊、年收入不足百萬元的二級出版單位發(fā)展成為旗下?lián)碛卸鄠�刊群、年收入逾兩億元的科技報刊出版集團(tuán)。
[Abstract]:For more than 20 years, it is precisely because of adhering to the line of magazine group that Zhuozhong Publishing has achieved a development rate higher than the average level of the industry. From one publication to only two agricultural periodicals, The secondary publishing unit, which earns less than 1 million yuan a year, has developed into a technology publishing group with more than 200 million yuan in revenue.
【作者單位】： 北京卓眾出版有限公司;
【分類號】：G239.2
本文編號：2145566
[Abstract]:For more than 20 years, it is precisely because of adhering to the line of magazine group that Zhuozhong Publishing has achieved a development rate higher than the average level of the industry. From one publication to only two agricultural periodicals, The secondary publishing unit, which earns less than 1 million yuan a year, has developed into a technology publishing group with more than 200 million yuan in revenue.
【作者單位】： 北京卓眾出版有限公司;
【分類號】：G239.2
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，本文編號：2145566
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