新媒體環(huán)境下“編讀關(guān)系”的維護(hù)和話語(yǔ)選擇
發(fā)布時(shí)間:2018-06-26 02:37
本文選題:個(gè)人編輯 + 新媒體環(huán)境 ; 參考:《青年記者》2017年22期
【摘要】:正6月21日,新華社官方微信推送了一條表述極簡(jiǎn)的新聞,全文38字。網(wǎng)友好奇于"38字竟由3個(gè)人編輯審核",便留言提問,這些略帶戲謔的提問卻被新媒體編輯回復(fù)并公開在留言區(qū),內(nèi)容一反官媒嚴(yán)肅的面孔,多采用網(wǎng)絡(luò)流行句式和段子。這條新聞及互動(dòng)內(nèi)容隨后在網(wǎng)上熱傳,被網(wǎng)民稱作編輯在賣萌。新華社微信公眾號(hào)編輯此番賣萌并不是針對(duì)新聞內(nèi)容本身,所引發(fā)的熱議
[Abstract]:On June 21 th, Xinhua's official WeChat sent a minimalist piece of news, 38 words. Curious that "38 words should be checked by three editors," netizens left messages asking questions, which were responded to by the new media editor and made public in the message area. The content turned against the serious face of the official media, and most of the online popular sentence patterns and jokes were used. The news and interactive content then went viral online, which netizens called editors selling cute. The sale by the editor of the public journal of Xinhua WeChat is not aimed at the heated discussion caused by the news content itself
【作者單位】: 人民日?qǐng)?bào)總編室;
【分類號(hào)】:G213
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本文編號(hào):2068686
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