本文選題：科技期刊 + 新媒體　； 參考：《科技與出版》2017年05期

【摘要】：面對(duì)新媒體市場(chǎng)份額超越傳統(tǒng)媒體的現(xiàn)實(shí),探索與新媒體的融合發(fā)展才能保持科技期刊的影響力和話語權(quán)。文章介紹了航空知識(shí)雜志社在數(shù)字出版、傳統(tǒng)網(wǎng)站、手機(jī)刊、移動(dòng)微傳播等新媒體領(lǐng)域的探索和實(shí)踐,認(rèn)為面對(duì)新媒體的沖擊,傳統(tǒng)科技期刊在立足做好自身的同時(shí),要順應(yīng)媒體發(fā)展趨勢(shì),抓住機(jī)遇,擴(kuò)展思路,利用新媒體手段更好地傳播科技知識(shí)和信息。
[Abstract]:Facing the new media market share surpasses the traditional media reality, the exploration and the new media fusion development can maintain the science and technology periodical influence and the speech right. This paper introduces the exploration and practice of aviation knowledge magazine in the field of new media such as digital publishing, traditional website, mobile phone publication, mobile microcommunication and so on. It is believed that in the face of the impact of new media, the traditional sci-tech periodicals are doing their own good job at the same time. We should conform to the trend of media development, seize the opportunity, expand our thinking, and better disseminate scientific and technological knowledge and information by means of new media.
【作者單位】： 北京航空航天大學(xué)文化傳媒集團(tuán);
【基金】：2014年度財(cái)政部文化產(chǎn)業(yè)發(fā)展專項(xiàng)資金“基于移動(dòng)終端的多媒體出版平臺(tái)建設(shè)”項(xiàng)目
【分類號(hào)】：G206;G239.22
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本文編號(hào)：1906508