本文選題：地域風(fēng)情 + 報(bào)紙副刊　； 參考：《新聞戰(zhàn)線(xiàn)》2015年07期

【摘要】：正新聞?wù)锌?副刊留客。新媒體時(shí)代,地方報(bào)紙副刊具有"異質(zhì)"競(jìng)爭(zhēng)與價(jià)值引領(lǐng)的優(yōu)勢(shì),其獨(dú)特的地域文化是區(qū)別報(bào)紙同質(zhì)化最鮮明的旗幟;而它高雅的文化品位又是讀者陶冶情操、啟迪心智的精神家園。報(bào)界有名言曰:"新聞為攻,副刊為守"。在資訊發(fā)達(dá)的互聯(lián)網(wǎng)時(shí)代,新聞的同質(zhì)化已成為各級(jí)報(bào)紙不得不面對(duì)的嚴(yán)峻局面。而副刊因其獨(dú)特的地域風(fēng)情和文化內(nèi)涵,卻呈現(xiàn)出"異質(zhì)"的競(jìng)爭(zhēng)優(yōu)勢(shì)。所以,辦好富有個(gè)性的副刊,也就成了地方報(bào)紙的著力點(diǎn)。
[Abstract]:Call in the news and stay in the supplement. In the new media era, the local newspaper supplement has the advantages of "heterogeneity" competition and value guidance, and its unique regional culture is the most distinct banner to distinguish the homogeneity of newspapers, and its elegant cultural grade is the cultivation of sentiment by readers. A spiritual home that enlightens the mind. The newspaper famous saying: "the news is attacked, the supplement is guarded." In the internet age, the homogeneity of news has become a severe situation that newspapers at all levels have to face. Because of its unique regional amorous feelings and cultural connotation, the supplement presents the competitive advantage of heterogeneity. Therefore, run well the supplement full of personality, also became the focal point of the local newspaper.
【作者單位】： 鄞州日?qǐng)?bào);
【分類(lèi)號(hào)】：G213

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