本文選題：博弈均衡 + 市場(chǎng)競(jìng)爭(zhēng)��； 參考：《數(shù)學(xué)的實(shí)踐與認(rèn)識(shí)》2017年18期

【摘要】：博弈論在市場(chǎng)競(jìng)爭(zhēng)分析中具有廣泛的應(yīng)用,通過構(gòu)建基于二次運(yùn)輸函數(shù)的市場(chǎng)競(jìng)爭(zhēng)模型,運(yùn)用博弈論方法研究產(chǎn)品市場(chǎng)競(jìng)爭(zhēng)情況.放松廠商定位的約束條件,市場(chǎng)競(jìng)爭(zhēng)的空間擴(kuò)大了.結(jié)果表明,當(dāng)市場(chǎng)中兩壟斷廠商定位不局限于消費(fèi)者分布的線性空間時(shí),市場(chǎng)環(huán)境加劇了廠商之間的競(jìng)爭(zhēng),但廠商博弈的均衡仍然存在.該模型是研究網(wǎng)絡(luò)環(huán)境下產(chǎn)品市場(chǎng)競(jìng)爭(zhēng)策略的有效方法.
[Abstract]:Game theory is widely used in the analysis of market competition. By constructing the model of market competition based on quadratic transportation function, the competition of product market is studied by using the method of game theory. Relax the constraints of firm positioning, market competition space expanded. The results show that when the positioning of two monopolistic firms is not limited to the linear space of consumer distribution, the market environment intensifies the competition between firms, but the equilibrium of firm game still exists. This model is an effective method to study the competitive strategy of product market in network environment.
【作者單位】： 南京航空航天大學(xué)經(jīng)濟(jì)與管理學(xué)院;山東建筑大學(xué)商學(xué)院;
【基金】：國(guó)家社會(huì)科學(xué)基金重點(diǎn)項(xiàng)目(13AZD062) 國(guó)家自然科學(xué)基金(71273130)
【分類號(hào)】：O225

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