【摘要】：目的探索情境感知在移動(dòng)購(gòu)物APP設(shè)計(jì)中的應(yīng)用,以期設(shè)計(jì)出更好的移動(dòng)購(gòu)物體驗(yàn)。方法以情境感知理論為基礎(chǔ),分析移動(dòng)購(gòu)物中的用戶情境、環(huán)境情境、資源情境因素,對(duì)關(guān)鍵情境進(jìn)行提取分析,闡述關(guān)鍵情境下的需求獲取方法,提出設(shè)計(jì)方法和基于情感化的設(shè)計(jì)策略。結(jié)論情境感知理論的運(yùn)用幫助移動(dòng)購(gòu)物應(yīng)用成為用戶的私人購(gòu)物助手,有助于在移動(dòng)購(gòu)物場(chǎng)景中為用戶提供個(gè)性化、更優(yōu)的移動(dòng)購(gòu)物體驗(yàn)。
[Abstract]:Objective to explore the application of situational awareness in mobile shopping APP design in order to design a better mobile shopping experience. Methods based on the theory of situational perception, the user situation, environmental situation and resource situational factors in mobile shopping were analyzed, the key situations were extracted and analyzed, the demand acquisition methods in key situations were expounded, and the design methods and emotional design strategies were put forward. Conclusion the application of situational perception theory helps mobile shopping applications to become users' private shopping assistants and helps to provide users with personalized and better mobile shopping experience in mobile shopping scenarios.
【作者單位】： 江南大學(xué);
【分類號(hào)】：TP311.56
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本文編號(hào)：2507156