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基于灰色層次分析的老年人APP用戶(hù)體驗(yàn)評(píng)價(jià)模式研究

發(fā)布時(shí)間:2018-07-25 08:13
【摘要】:隨著移動(dòng)互聯(lián)網(wǎng)的普及,智能手機(jī)應(yīng)用已經(jīng)成為人們生活的一部分,伴隨著人口老齡化,越來(lái)越多的老年人開(kāi)始使用手機(jī)APP,老年人APP設(shè)計(jì)也因此成為人機(jī)交互研究的重點(diǎn)。目前針對(duì)老年人APP設(shè)計(jì)的討論主要分為兩類(lèi):從交互行為角度分析老年人與APP互動(dòng)的特征,探索老年人APP設(shè)計(jì)的啟發(fā)式原則的預(yù)測(cè)性研究;從整體角度綜合考量老年人APP用戶(hù)體驗(yàn)水平,輔助設(shè)計(jì)決策的評(píng)估性研究。當(dāng)前大部分研究主要集中在預(yù)測(cè)性研究方面,其關(guān)注的焦點(diǎn)是老年人生理及心理特征對(duì)于APP設(shè)計(jì)的影響。然而有研究發(fā)現(xiàn),相比于年輕人,老年人在與APP互動(dòng)過(guò)程中會(huì)遇到更多的問(wèn)題,即老年人用戶(hù)體驗(yàn)情況并不理想。因此本研究將從評(píng)估性角度構(gòu)建一套適合于老年人APP的用戶(hù)體驗(yàn)評(píng)估模型,幫助設(shè)計(jì)師客觀地理解老年人APP的用戶(hù)體驗(yàn)水平,輔助其設(shè)計(jì)決策。本研究基于用戶(hù)體驗(yàn)、灰色理論、層次分析以及群體決策等相關(guān)理論,通過(guò)對(duì)老年人群體和移動(dòng)APP的分析,提出了基于灰色層次分析的老年人APP用戶(hù)體驗(yàn)評(píng)價(jià)模型。首先建立了老年人APP用戶(hù)體驗(yàn)評(píng)價(jià)體系,該體系由3個(gè)層面、15個(gè)評(píng)價(jià)指標(biāo)組成;接著通過(guò)層次分析法計(jì)算評(píng)價(jià)指標(biāo)的權(quán)重,依據(jù)群體決策相關(guān)理論對(duì)所得權(quán)重進(jìn)行群體化處理;最后通過(guò)灰色關(guān)聯(lián)分析法分析老年人APP用戶(hù)體驗(yàn)評(píng)價(jià)實(shí)驗(yàn)的結(jié)果,評(píng)估老年人APP方案的用戶(hù)體驗(yàn)水平,選出最優(yōu)方案。本研究提出了基于灰色層次分析法的老年人APP用戶(hù)體驗(yàn)評(píng)估模型,其中灰色關(guān)聯(lián)分析法非常適合老年人APP的用戶(hù)體驗(yàn)分析,此外融合群體決策思想的層次分析法有效地整合了來(lái)自不同利益相關(guān)者的指標(biāo)權(quán)重,使得評(píng)比結(jié)果更加客觀。從研究結(jié)果來(lái)看,基于灰色層次分析的老年人APP用戶(hù)體驗(yàn)評(píng)估模型可以有效地評(píng)估老年人APP的用戶(hù)體驗(yàn)水平,幫助設(shè)計(jì)師在候選方案中找到理想的老年人APP原型,并獲得有價(jià)值的設(shè)計(jì)線索,為產(chǎn)品迭代提供依據(jù)。
[Abstract]:With the popularity of mobile Internet, smart phone applications have become a part of people's lives. With the aging of the population, more and more elderly people begin to use mobile phone app, so the design of APP for the elderly has become the focus of human-computer interaction research. At present, the discussion of APP design for the elderly is mainly divided into two categories: analyzing the characteristics of the interaction between the elderly and the APP from the perspective of interactive behavior, and exploring the predictive research of the heuristic principle of APP design in the elderly; From the overall perspective, the APP user experience level of the elderly is comprehensively considered, and the evaluative study of the decision-making of aided design is carried out. At present, most of the researches focus on the predictive research, which focuses on the influence of the physical and psychological characteristics of the elderly on the design of APP. However, some studies have found that compared with young people, the elderly encounter more problems in interacting with APP, that is, the user experience of the elderly is not ideal. Therefore, this study will construct a set of user experience evaluation model suitable for the elderly APP from the angle of evaluation, which will help designers to understand the user experience level of the elderly APP objectively and assist their design decisions. Based on the relevant theories of user experience, grey theory, hierarchical analysis and group decision, the paper puts forward the evaluation model of elderly APP user experience based on grey hierarchy analysis through the analysis of the elderly group and mobile APP. Firstly, the evaluation system of APP user experience for the elderly is established, which is composed of three layers and 15 evaluation indexes. Then, the weight of the evaluation index is calculated by AHP, and the weight is treated in groups according to the relevant theory of group decision-making. Finally, the result of the APP user experience evaluation experiment is analyzed by grey relational analysis, and the user experience level of the elderly APP scheme is evaluated, and the optimal scheme is selected. In this study, an evaluation model of elderly APP user experience based on Grey Analytic hierarchy process (AHP) is proposed, in which the grey relational analysis method is very suitable for the elderly APP user experience analysis. In addition, the analytic hierarchy process (AHP), which integrates the thought of group decision making, effectively integrates the index weights from different stakeholders, which makes the evaluation results more objective. According to the results of the study, the APP user experience evaluation model based on grey hierarchy process can effectively evaluate the user experience level of the elderly APP, and help designers to find the ideal APP prototype for the elderly in the candidate project. A valuable design clue is obtained to provide the basis for product iteration.
【學(xué)位授予單位】:江蘇師范大學(xué)
【學(xué)位級(jí)別】:碩士
【學(xué)位授予年份】:2017
【分類(lèi)號(hào)】:N941.5;TP311.56

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