本文選題：網(wǎng)上商店　切入點：電子商務(wù)　出處：《天津大學》2016年碩士論文　論文類型：學位論文

【摘要】：隨著物聯(lián)網(wǎng)時代的到來,電子商務(wù)的不斷發(fā)展和完善,越來越多的實體企業(yè)想擁有線上、線下兩方面產(chǎn)業(yè)線,以對抗現(xiàn)在競爭激烈的市場。某企業(yè)是一家經(jīng)營各種日常用品百貨的公司。經(jīng)過了初步的探索階段,企業(yè)的規(guī)模也在連年遞增,業(yè)務(wù)生產(chǎn)也經(jīng)營范圍也在不斷擴大,企業(yè)對于合作商的溝通和聯(lián)絡(luò)都上升到了一定層次,尤其對于企業(yè)營銷內(nèi)容在世界范圍內(nèi)的推廣,現(xiàn)有的線下模式已經(jīng)正在轉(zhuǎn)型到互聯(lián)網(wǎng)+模式,因此進行網(wǎng)絡(luò)營銷和推廣的需求也迫在眉睫。通過建立自由的信息化網(wǎng)絡(luò)平臺,能夠讓合作伙伴對企業(yè)的認同感增加。因此,本系統(tǒng)就依賴于此需求應(yīng)運而生。論文在開篇部分闡述了電子商務(wù)的現(xiàn)狀以及發(fā)展趨勢,探究了當前電子商務(wù)的優(yōu)點以及缺點。對于設(shè)計方面出發(fā)點著眼于分層系統(tǒng)的設(shè)計和研發(fā),對該系統(tǒng)框架的選擇主要從耦合度方面闡述了,為使用者進行分類、需求探討,并針對目前的痛點和需求量身制定了設(shè)計方案,實現(xiàn)了購物網(wǎng)管理者和用戶一體化。店鋪主要模塊有消息公告,銷售排名,產(chǎn)品分類,購物車,查詢單據(jù),使用者反饋和系統(tǒng)說明等,從而解決了產(chǎn)品設(shè)計、推廣、銷售、售后業(yè)務(wù)邏輯處理等問題,本文對于該系統(tǒng)的核心體系,系統(tǒng)研發(fā)過程,都進行了相近的闡釋。
[Abstract]:With the advent of the Internet of things era and the continuous development and improvement of electronic commerce, more and more entity enterprises want to own online and offline industrial lines. In order to counter the fierce competition in the market, an enterprise is a company that manages various kinds of daily necessities department stores. After a preliminary exploration stage, the scale of the enterprises has also been increasing year after year, and the scope of business operations has also been continuously expanding. The communication and communication between the enterprise and the partner has risen to a certain level, especially for the promotion of enterprise marketing content in the world, the existing offline mode has been transformed to the Internet model. Therefore, the need for network marketing and promotion is urgent. Through the establishment of a free information network platform, partners will be able to increase their sense of identity towards the enterprise. This system depends on this demand. In the opening part, the paper describes the current situation and development trend of electronic commerce. This paper probes into the advantages and disadvantages of the current electronic commerce. For the design, the starting point is the design and development of the hierarchical system, and the choice of the system framework is mainly elaborated from the aspect of coupling degree, and the users are classified and the requirements are discussed. According to the current pain point and demand body, a design scheme has been developed to realize the integration of the shopping network manager and the user. The main modules of the shop are message announcement, sales ranking, product classification, shopping cart, inquiry documents, User feedback and system description solve the problems of product design, promotion, sales, after-sale business logic processing and so on. This paper gives a close explanation of the core system of the system and the process of system research and development.
【學位授予單位】：天津大學
【學位級別】：碩士
【學位授予年份】：2016
【分類號】：TP311.52

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