本文關(guān)鍵詞： 弱連接理論 移動社交類APP 情感化 交互設(shè)計 信息設(shè)計　出處：《包裝工程》2017年14期 　論文類型：期刊論文

【摘要】：目的針對現(xiàn)有的社交類APP的交互設(shè)計原則和用戶體驗研究成果,從形式層面、內(nèi)容層面以及行為層面的情感交互設(shè)計出發(fā),研究基于強(qiáng)弱連接的社交類APP的設(shè)計方法。方法對比分析國內(nèi)以強(qiáng)弱連接為出發(fā)點的社交類APP產(chǎn)品設(shè)計的情感交互層面,運(yùn)用調(diào)查問卷的方法獲取用戶需求,建立以用戶為中心的,以情感為導(dǎo)向的社交類APP產(chǎn)品設(shè)計。結(jié)論在形式層面上,將不同形式的動態(tài)交互設(shè)計以及符合下意識的溫馨反饋機(jī)制融入形式層面,提升用戶的情感感受;在內(nèi)容層面上,加入符合用戶情景需求的用戶自生產(chǎn)內(nèi)容和圖形化視覺語言的信息運(yùn)用,減少用戶因失聯(lián)而帶來的孤獨感,讓用戶在交互過程中感受到產(chǎn)品的情感和氣質(zhì);在行為層面上,引入具有企業(yè)特征的形象和傳統(tǒng)的Emoji表情結(jié)合的創(chuàng)意網(wǎng)絡(luò)表情符號設(shè)計,既節(jié)約用戶挑選時間,又增加用戶和企業(yè)形象之間的情感互動,提升用戶的情感體驗,滿足多維、多向度、多視角、多種表達(dá)方式、多路徑轉(zhuǎn)化的強(qiáng)弱社交關(guān)系的情感交互需求。
[Abstract]:Objective to analyze the principles of interaction design and the research results of user experience of social APP from the aspect of form, content and behavior. This paper studies the design method of social APP based on strong and weak connection. Methods the affective interaction level of social APP product design based on strong or weak connection in China is compared and analyzed, and the users' needs are obtained by means of questionnaire. To establish a user-centered, affective oriented social APP product design. Conclusion at the formal level, different forms of dynamic interaction design and subconscious warm feedback mechanism are integrated into the formal level. At the content level, adding the information of user self-production content and graphical visual language to meet the needs of the user's situation can reduce the loneliness caused by the user's loss of connection. Let the user feel the emotion and temperament of the product in the process of interaction, at the behavior level, introduce the creative network emoji design which combines the image with the enterprise characteristic and the traditional Emoji expression, which saves the time of the user to choose, It also increases the emotional interaction between the user and the corporate image, improves the user's emotional experience, and meets the emotional interaction needs of multi-dimensional, multi-directional, multi-perspective, multi-expression, multi-path transformation of strong and weak social relations.
【作者單位】： 北京科技大學(xué)機(jī)械工程學(xué)院;
【基金】：新世紀(jì)優(yōu)秀人才(00022418) 中央基本科研業(yè)務(wù)費(FRF-TP-14-004C1) 北科大本科教改重點項目(JG2013Z05)
【分類號】：TP311.56
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本文編號：1538013