參與式新聞報道—都市報身份構建的有效手段
發(fā)布時間:2018-06-20 00:33
本文選題:都市報 + 參與性報道 ; 參考:《山東大學》2014年碩士論文
【摘要】:都市報的誕生有其深刻的時代背景,其誕生之初作為黨報和機關報的有益補充和強有力的競爭對手給報業(yè)帶來了新鮮血液。但是在后來的發(fā)展中,都市報迷失了自己,在政治經(jīng)濟等硬新聞的報道方面,黨報和機關報憑借先天優(yōu)勢和后天政府財政支持可以獨領風騷,而都市報可以獨霸報業(yè)的領域——社會新聞領域出現(xiàn)了低俗化庸俗化等三俗現(xiàn)象。 都市報窮則思變,謀求報道方式的突破,定位服務市民,將自身的生存和發(fā)展與服務市民綁定在一起。發(fā)展成一份服務市民的報紙。開通市民熱線、民生新聞版積極與市民互動,利用其自身報紙版面多的優(yōu)勢,開展連續(xù)報道。積極調(diào)動市民參與為報紙?zhí)峁┫⒃?并參與報道策劃的過程。在這個過程中,充分利用參與性報道,將事件的當事人集中到一個平臺上,使得不同階層得以對話,而黨報機關報高高在上,不可能像都市報這樣“降尊紆貴”主動接觸市民。都市報利用參與性報道方式找到自身的定位,在黨報機關報以及專業(yè)報紙中占有一席之地,找到自身的定位。
[Abstract]:The birth of the metropolis newspaper has its profound background of the times. As a useful supplement to the party newspaper and the organ newspaper at the beginning of its birth, the powerful competitor brought fresh blood to the newspaper industry. However, in the later development, the city newspaper lost himself. In the hard news reports of political economy, the party newspaper and the organ newspaper rely on the congenital superiority and the day after day. The government's financial support can be a leader, and the city newspaper can dominate the field of newspaper industry.
The city newspaper has changed to seek a breakthrough in the way of reporting, to serve the citizens, to bind their own survival and development to the service of the citizens. To develop into a newspaper to serve the citizens, to open a public hotline, the news version of the people's livelihood actively interact with the citizens, to make use of the advantages of its own newspaper edition, to carry out continuous reports and to actively mobilize the public. Participate in the process of providing news sources for newspapers and participating in the process of reporting and planning. In this process, taking full advantage of participatory reports, concentrating the parties on the events on a platform, making it possible for different classes to talk, and the party newspaper organs are reported to be high and high. And sexual reporting way to find their own positioning, occupy a place in the party newspaper and professional newspapers, find their own position.
【學位授予單位】:山東大學
【學位級別】:碩士
【學位授予年份】:2014
【分類號】:G212
【參考文獻】
相關期刊論文 前1條
1 董廣安,王燦發(fā);論當今報界“黑馬”──都市報(上)[J];當代傳播;1999年02期
,本文編號:2042064
本文鏈接:http://sikaile.net/jingjilunwen/zhengzhijingjixuelunwen/2042064.html
最近更新
教材專著