【摘要】：面子之于中國(guó)人創(chuàng)新行為的影響早在上個(gè)世紀(jì)八十年代就已經(jīng)為研究者所關(guān)注,然而礙于概念本身的抽象性和模糊性,其內(nèi)在的影響機(jī)制一直未曾厘清。本文從個(gè)體和集體兩個(gè)層面分別切入,剖析并檢驗(yàn)不同層面面子對(duì)于研發(fā)人員創(chuàng)新意愿的影響作用。結(jié)果表明,個(gè)體層面的面子得失預(yù)期對(duì)個(gè)體的創(chuàng)新意愿有著截然相反的影響;集體層面的共同面子不僅會(huì)對(duì)個(gè)體的創(chuàng)新意愿產(chǎn)生直接的積極影響,而且會(huì)調(diào)節(jié)個(gè)體層面得面子預(yù)期與創(chuàng)新意愿之間的關(guān)系,放大得面子預(yù)期的正面效應(yīng)。此外,研究結(jié)果還進(jìn)一步證實(shí)了團(tuán)隊(duì)認(rèn)同是決定個(gè)體對(duì)集體面子的關(guān)注程度的重要前因變量。
[Abstract]:The influence of face on Chinese innovation behavior has been concerned by researchers as early as 1980s. However, due to the abstraction and vagueness of the concept itself, its internal influence mechanism has not been clarified. This paper analyzes and tests the influence of face on R & D personnel's innovation will from two aspects: individual and collective. The results show that the expectation of face gain and loss at the individual level has a diametrically opposite effect on the individual's willingness to innovate. The collective level of common face will not only have a direct positive impact on the individual's willingness to innovate, but also regulate the relationship between the individual level face expectation and innovation will, amplify the positive effect of face expectation. In addition, the results further confirm that team identity is an important antecedent variable to determine the individual's attention to collective face.
【作者單位】： 浙江財(cái)經(jīng)大學(xué)經(jīng)濟(jì)學(xué)院;
【基金】：國(guó)家自然科學(xué)基金青年基金資助項(xiàng)目(71102086) 浙江省社會(huì)科學(xué)界聯(lián)合會(huì)研究課題(2014Z039)
【分類號(hào)】：F273.1

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