基于雙導(dǎo)向的再創(chuàng)能力影響機(jī)制研究
[Abstract]:Since the reform and opening up, especially in the past 20 years, a large number of Chinese enterprises began to rise. Chinese enterprises, especially the new ones, are in a weak state and face a double disadvantage of market and technology. In order to gain competitive advantage in such a volatile environment, we need to achieve continuous innovation. Product innovation has been one of the core competitiveness of enterprises to obtain competitive advantage. Iterative innovation has become a very important development model for rapid product innovation. Enterprise knowledge resource is an important resource to realize iterative innovation. In the process of enterprise development, the dynamic balance of internal and external knowledge is an important way to achieve iterative innovation, and the ability of reinventing is the ability to achieve dynamic balance of internal and external knowledge integration. What factors can affect the formation and development of the ability to reproduce has become an important research issue. This paper will use empirical research methods to reveal the influence mechanism of the ability of reproduction from the two perspectives of customer orientation and competitor orientation. This paper firstly combs the relevant theories needed in this research, and establishes the relationship between customer orientation, competitor orientation, knowledge integration, creative imitation and recreation ability. The model of the influence mechanism of customer orientation and competitor orientation on the ability of reproduction is constructed. Through the empirical research, it reveals the influence mechanism of the ability of recreation. The competitor orientation influences the ability of reproduction through the intermediary function of knowledge integration. The direct effect of customer orientation on the ability of reproduction is not significant, but it can be influenced by the integration of knowledge. Creative imitation indirectly affects the ability to recreate. Knowledge integration and creative imitation play an important role in the formation and development of reproduction ability. Combined with a case study, the influence mechanism of recreation ability is further explained. At last, we can improve the ability of innovation from three aspects: establishing the enterprise culture oriented by customers and competitors, establishing a sound management mechanism of knowledge integration and improving the ability of enterprise creative imitation.
【學(xué)位授予單位】:哈爾濱工業(yè)大學(xué)
【學(xué)位級(jí)別】:碩士
【學(xué)位授予年份】:2017
【分類號(hào)】:F273.1;F274
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