發(fā)布時間：2018-06-29 07:19

  本文選題：因果邏輯 + 效果邏輯　； 參考：《中國科學(xué)技術(shù)大學(xué)》2017年碩士論文

【摘要】：黨的十八屆五中全會明確提出必須把創(chuàng)新擺在國家發(fā)展全局的核心位置,站在"十三五"開局之年的浪頭,全力加速引領(lǐng)發(fā)展的第一動力,推動新常態(tài)下創(chuàng)新驅(qū)動發(fā)展的戰(zhàn)略實施。經(jīng)濟(jì)發(fā)展方式變革與轉(zhuǎn)型的孕育,離不開組織共享的智慧成果,而作為創(chuàng)新的關(guān)鍵主角,企業(yè)屹立潮涌而不倒的根本要義則在于自身。高管作為引領(lǐng)企業(yè)戰(zhàn)略設(shè)計和目標(biāo)執(zhí)行的核心決策力量,肩負(fù)組織戰(zhàn)略變革、轉(zhuǎn)型實施、商業(yè)模式創(chuàng)新導(dǎo)向等重要作用�；ヂ�(lián)網(wǎng)和大數(shù)據(jù)時代的信息沖擊下,傳統(tǒng)依賴人口紅利的發(fā)展優(yōu)勢與技術(shù)模仿手段不再適用,技術(shù)驅(qū)動商業(yè)模式的重要性日趨凸顯。本研究在借鑒高階理論、認(rèn)知心理學(xué)理論等研究成果的基礎(chǔ)上,以新創(chuàng)企業(yè)的高層管理者為研究對象,探究中國情境下因果邏輯和效果邏輯與效率型商業(yè)模式設(shè)計和新穎型商業(yè)模式設(shè)計之間的影響關(guān)系以及其對新產(chǎn)品創(chuàng)新績效的影響,同時考察領(lǐng)導(dǎo)自我效能感對于邏輯認(rèn)知和商業(yè)模式設(shè)計間關(guān)系的調(diào)節(jié)作用。實證結(jié)果顯示:(1)因果邏輯、效果邏輯對新產(chǎn)品創(chuàng)新績效均呈顯著正向影響。(2)因果邏輯、效果邏輯對效率型商業(yè)模式設(shè)計和新穎型商業(yè)模式設(shè)計呈顯著正向影響。(3)效率型商業(yè)模式設(shè)計和新穎型商業(yè)模式設(shè)計對新產(chǎn)品創(chuàng)新績效呈顯著正向影響。(4)效率型商業(yè)模式設(shè)計和新穎型兩種商業(yè)模式設(shè)計在因果邏輯、效果邏輯和新產(chǎn)品創(chuàng)新績效關(guān)系中具有完全中介效應(yīng)。(5)領(lǐng)導(dǎo)自我效能感對于因果邏輯和效率型商業(yè)模式設(shè)計、效果邏輯和新穎型商業(yè)模式設(shè)計之間關(guān)系的正向影響假設(shè)沒有得到檢驗,實證結(jié)果顯示不顯著;而領(lǐng)導(dǎo)自我效能感對因果邏輯和新穎型商業(yè)模式設(shè)計、效果邏輯與效率型商業(yè)模式設(shè)計關(guān)系的正向影響不顯著,結(jié)果表現(xiàn)為負(fù)向相關(guān)關(guān)系。本研究的主要創(chuàng)新點在于:將效果邏輯理論引入商業(yè)模式和新產(chǎn)品創(chuàng)新績效研究,并實證了因果邏輯和效果邏輯對兩種商業(yè)模式設(shè)計和新產(chǎn)品創(chuàng)新績效均呈正相關(guān)關(guān)系,且商業(yè)模式設(shè)計在其中起中介作用,因果邏輯主導(dǎo)的高管傾向于通過效率型商業(yè)模式設(shè)計的采用實現(xiàn)更佳的新產(chǎn)品創(chuàng)新績效:效果邏輯主導(dǎo)的高管傾向于通過新穎型商業(yè)模式設(shè)計的采用提高新產(chǎn)品創(chuàng)新績效。局限性在于:所有數(shù)據(jù)均是主觀數(shù)據(jù),問卷數(shù)量也需要進(jìn)一步擴(kuò)展,內(nèi)在影響機(jī)理也有待未來進(jìn)一步深入探究。
[Abstract]:The Fifth Plenary session of the 18th CPC Central Committee clearly stated that innovation must be placed at the core of the overall situation of national development, stand at the wave of the opening year of the 13th Five-Year Plan, and make every effort to accelerate the first motive force for leading development. Promote the implementation of the strategy of innovation driving development under the new normal. The transformation and transformation of the mode of economic development can not be separated from the shared wisdom of the organization, and as the key role of innovation, the fundamental meaning of the enterprise standing in the tide is itself. As the core decision-making force leading enterprise strategic design and target implementation, senior executives shoulder the important role of organizational strategic change, transformation implementation, business model innovation orientation and so on. Under the impact of information in the era of Internet and big data, the traditional development advantage and technology imitation means that rely on demographic dividend are no longer applicable, and the importance of technology-driven business model is becoming more and more prominent. Based on the research results of higher-order theory and cognitive psychology theory, this study takes the senior managers of new enterprises as the research objects. This paper explores the relationship between causality logic and effect logic in Chinese context, efficiency business model design and novel business model design, as well as their impact on the innovation performance of new products. At the same time, the effect of leadership self-efficacy on the relationship between logical cognition and business model design was investigated. The empirical results show that: (1) causality logic, effect logic have a significant positive impact on the performance of new product innovation. (2) causality logic, (3) efficiency business model design and novel business model design have a significant positive impact on the performance of new product innovation. (4) efficiency business model design has a significant positive impact on the performance of new product innovation. (3) efficiency business model design and novel business model design have a significant positive impact on the performance of new product innovation. Business model design and novel business model design in causal logic, There is a complete intermediary effect in the relationship between effect logic and new product innovation performance. (5) leadership self-efficacy is important for causality logic and efficient business model design. The positive effect hypothesis of the relationship between effect logic and novel business model design is not tested, and the empirical results show that the effect of leadership self-efficacy on causality logic and novel business model design is not significant. The positive relationship between effect logic and efficiency business model design is not significant, and the result is negative correlation. The main innovation points of this study are: introducing the theory of effect logic into the research of business model and new product innovation performance, and demonstrating the positive correlation between causality logic and effect logic to the design of business model and the performance of new product innovation. And business model design plays an intermediary role in it, Executives led by causality logic tend to achieve better performance of new product innovation through the adoption of efficient business model design, while executives led by effect logic tend to improve the performance of new product innovation through the adoption of novel business model design. The limitation lies in: all the data are subjective data, the number of questionnaires also needs to be further expanded, and the internal influence mechanism needs to be further explored in the future.
【學(xué)位授予單位】：中國科學(xué)技術(shù)大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2017
【分類號】：F272

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