本文選題：聯(lián)盟結(jié)構(gòu) + 古諾模型　； 參考：《統(tǒng)計與決策》2017年08期

【摘要】：文章通過引入三角模糊數(shù)將市場需求函數(shù)和企業(yè)單位成本模糊化,研究了模糊競爭環(huán)境下的聯(lián)盟結(jié)構(gòu)合作博弈的收益分配問題。收益分配方案基于兩個階段:首先,將優(yōu)先聯(lián)盟看成單個局中人,運(yùn)用古諾市場競爭模型將各優(yōu)先聯(lián)盟間的Nash均衡解求出,求得各優(yōu)先聯(lián)盟的最優(yōu)模糊利潤;其次,用模糊Shapley值在各局中人之間分配優(yōu)先聯(lián)盟在競爭中取得的最優(yōu)模糊利潤;最后以汽車供應(yīng)鏈中的企業(yè)收益分配為例說明該方法的合理性與可行性。
[Abstract]:In this paper, the triangular fuzzy number is introduced to fuzzy the market demand function and the unit cost of the enterprise, and the problem of income distribution in the cooperative game of alliance structure under the fuzzy competition environment is studied in this paper. The income distribution scheme is based on two stages: firstly, the priority alliance is regarded as a person in a single bureau, and the Nash equilibrium solution of each priority alliance is obtained by using Cournot's market competition model, and the optimal fuzzy profit of each priority alliance is obtained. The fuzzy Shapley value is used to distribute the optimal fuzzy profit of the priority alliance in the competition among the people in each bureau, and the rationality and feasibility of the method are illustrated by an example of the enterprise income distribution in the automobile supply chain.
【作者單位】： 北京工商大學(xué)商學(xué)院;
【基金】：國家自然科學(xué)基金資助項目(71401003) 教育部人文社會科學(xué)研究青年基金項目(14YJC630114)
【分類號】：F274;F407.471
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本文編號：1933745