本文選題：房地產(chǎn)業(yè)　切入點(diǎn)：房地產(chǎn)上市公司　出處：《河北經(jīng)貿(mào)大學(xué)》2017年碩士論文　論文類型：學(xué)位論文

【摘要】：二十一世紀(jì)是我國全面建設(shè)小康社會的新階段,我國公民的收入水平明顯提升,與此相對應(yīng)的是我國公民對于物質(zhì)消費(fèi)和精神消費(fèi)的要求也普遍提高。我國公民受傳統(tǒng)觀念的影響,對于購置地產(chǎn)具有十分高的欲望,因而我國公民在新世紀(jì)對于改善住房狀況的呼聲愈高。新世紀(jì)以來,我國的房地產(chǎn)行業(yè)十分火爆,收益狀況不斷改善,在部分區(qū)域,該行業(yè)甚至成為了GDP創(chuàng)收的主要推動力。該行業(yè)在整個(gè)產(chǎn)業(yè)結(jié)構(gòu)中占據(jù)著十分重要的地位,同時(shí),該行業(yè)內(nèi)部公司的決策運(yùn)營狀況對于整個(gè)行業(yè)的發(fā)展具有一種導(dǎo)向作用。從總體來看,當(dāng)下有很多資本都想進(jìn)入該行業(yè)之中,整個(gè)社會對于該行業(yè)的投資力度明顯提升。受此趨勢的影響,對于該行業(yè)內(nèi)部公司的運(yùn)營狀況以及核心競爭力構(gòu)建情況進(jìn)行合理分析就顯得十分必要。本文在研究的過程中以京津冀地區(qū)的二十二家上市公司為研究對象,通過運(yùn)用核心競爭力評估理論,介紹了關(guān)于房地產(chǎn)行業(yè)的基本信息,以及房地產(chǎn)業(yè)利用財(cái)務(wù)數(shù)據(jù)評價(jià)公司業(yè)績的價(jià)值和要素,接著介紹了當(dāng)前房地產(chǎn)行業(yè)財(cái)務(wù)數(shù)據(jù)評價(jià)公司業(yè)績存在的問題,收集并利用公司從2012年到2016年的財(cái)務(wù)數(shù)據(jù),建立由每股收益、流動比率、資產(chǎn)負(fù)債率、總資產(chǎn)報(bào)酬率、存貨周轉(zhuǎn)率、速動比率、主營業(yè)務(wù)收入增長率、總資產(chǎn)周轉(zhuǎn)率、凈資產(chǎn)增長率、總資產(chǎn)增長率、凈資產(chǎn)收益率11項(xiàng)指標(biāo)組成的評價(jià)體系,對數(shù)據(jù)進(jìn)行主成分分析和因子分析,基于財(cái)務(wù)數(shù)據(jù)對三個(gè)地區(qū)房地產(chǎn)上市公司的企業(yè)競爭力進(jìn)行橫向和縱向的全方位對比分析,旨在對三個(gè)地區(qū)的房地產(chǎn)公司未來的健康持續(xù)發(fā)展提出可以采納的建議。通過對所選取的指標(biāo)進(jìn)行主成分分析和因子分析,確定了一共選取4個(gè)因子,并給每個(gè)因子命名,分別為盈利能力、償債能力、營運(yùn)能力、成長能力,之后以此為評估因素進(jìn)行歸納整理,接著為了得到有效的對比分析挑選出了具有代表性的企業(yè)進(jìn)行每個(gè)因子逐年的得分比較,分析得出了并不是排名高的企業(yè)在每個(gè)領(lǐng)域都有絕對的優(yōu)勢,例如廊坊發(fā)展在盈利能力方面表現(xiàn)較差,得分較低;中國國貿(mào)雖然在12年到16年總體競爭力排名中一直保持著較高的名次,但是其在成長能力和償債能力方面表現(xiàn)差等等。因此,企業(yè)要想在日趨激烈的市場競爭中始終保持旺盛的生命力,就必須掌握如何構(gòu)建自己的競爭力。
[Abstract]:Twenty-first Century is the new stage of building a well-off society in China, the income level of Chinese citizens has improved significantly, and this corresponds to the requirements of our citizens for material and spiritual consumption is generally improved. Chinese citizens under the influence of traditional concepts, for the purchase of real estate has a very high desire, so citizens in our country in the new century to improve the housing conditions of the higher voices. Since the new century, China's real estate industry is very hot, earnings continue to improve, in some areas, the industry and even become a major driving force of GDP revenue. The industry occupies a very important position in the whole industrial structure, at the same time, the decision-making operation condition the company within the industry has a guiding role for the development of the whole industry. Overall, there is a lot of capital to enter the industry, the whole society for the industry The investment significantly improved. Affected by this trend, for the industry the company's internal operating conditions and core competence of rational analysis is very necessary. In the process of research on the twenty-two listed companies in Beijing Tianjin Hebei region as the research object, through the use of core competitiveness evaluation theory, introduces the basic information about the real the real estate industry, and the real estate industry by using the financial data of evaluating the company's performance and value elements, and then introduced the current financial data evaluation of the performance of Companies in the real estate industry, collecting and using the company from 2012 to 2016 financial data, established by the earnings per share, liquidity ratio, asset liability ratio, rate of return on total assets. The inventory turnover ratio, quick ratio, the growth rate of main business income, total assets turnover, net asset growth rate, the growth rate of total assets, net assets yield 11 index evaluation system of principal component analysis and factor analysis of data, analysis of the transverse and longitudinal comparison of the competitiveness of enterprises a full range of financial data in three areas of real estate based on listed companies, aims to put forward suggestions on can be adopted in three areas of the Real Estate Company in the future of sustainable development. Through the analysis principal component analysis and factor of the selected indicators, identified a total of 4 selected factors, and each factor named, respectively, profitability, solvency, operation ability, growth ability, after this evaluation factors are summarized, then in order to obtain the effective comparative analysis of selected representative enterprises each factor score analysis of the year by year, and not high ranking enterprises have absolute advantage in every field, such as the development of Langfang in profitability The performance is poor, low scores Chinese; although China World Trade Center in 12 to 16 years in the overall competitiveness rankings has always maintained a high ranking, but its performance in the growth capacity and solvency is poor. Therefore, the enterprise wants to be in the increasingly fierce competition in the market has always maintained strong vitality, we must grasp how to construct the competitiveness of their own.

【學(xué)位授予單位】：河北經(jīng)貿(mào)大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2017
【分類號】：F299.233.42;F271
，

本文編號：1614425