中國文化創(chuàng)意產業(yè)競爭力研究
發(fā)布時間：2018-09-07 11:14
【摘要】：隨著經濟的發(fā)展,在技術能力不斷地增強、創(chuàng)新意識的顯著提升以及環(huán)境問題日益嚴重的背景下,文化創(chuàng)意產業(yè)的發(fā)展被視為國家產業(yè)發(fā)展的重中之重,是順應時代發(fā)展的重要舉措。在過去十年間,中國文化創(chuàng)意產業(yè)取得了突飛猛進的發(fā)展,2014年文化創(chuàng)意產業(yè)增加值占GDP的比重已達到3.76%,仍保持著上升的趨勢,且增速均高于同期GDP的增速,這表明文化創(chuàng)意產業(yè)作為一股新的力量,正在為中國產業(yè)結構優(yōu)化、經濟轉型發(fā)展提供新的動力。在全球化發(fā)展背景下,產業(yè)層面的競爭愈加激烈,文化創(chuàng)意產業(yè)作為新的支柱產業(yè),如何提升其產業(yè)競爭力已成為各國關注的重點。對于產業(yè)競爭力的研究重點是要對其進行科學合理的評價,明確各地區(qū)產業(yè)競爭力發(fā)展水平與影響因素。本文主要結合競爭優(yōu)勢理論、創(chuàng)新理論與產業(yè)集聚理論提出文化創(chuàng)意產業(yè)競爭力是產業(yè)成長能力、產業(yè)效率、產業(yè)集聚力以及產業(yè)環(huán)境支撐力的綜合表現(xiàn),并將相關影響因素構建評價指標體系來對中國各地區(qū)進行實證分析。采用因子分析法對產業(yè)成長能力與產業(yè)發(fā)展環(huán)境進行分析,提煉出主要影響因子,發(fā)現(xiàn)產業(yè)投入相較于市場需求對文化創(chuàng)意產業(yè)的發(fā)展更為重要,從產業(yè)發(fā)展環(huán)境上來說關鍵是要將文化資源實現(xiàn)產業(yè)化、市場化發(fā)展。本文還利用DEA方法對各地區(qū)產業(yè)效率進行分析,整體上來說我國文化創(chuàng)意產業(yè)規(guī)模效率相較于純技術效率提升空間不大,從區(qū)間來看,西部域東北地區(qū)能夠通過規(guī)模效應來提升產業(yè)效率,而發(fā)展較好的省市如廣東、江蘇等處于規(guī)模報酬遞減階段,且通過對比投入冗余與產出不足發(fā)現(xiàn),中西部地區(qū)產出不足問題更為嚴重。通過區(qū)位熵的計算表明各地區(qū)的產業(yè)集聚水平仍舊存在東部最優(yōu)、中部次之、西部與東北部最差的狀態(tài),但中部地區(qū)產業(yè)集聚水平呈現(xiàn)明顯的上升趨勢。最后通過熵權-TOPSIS方法對中國文化創(chuàng)意產業(yè)競爭力進行綜合評價,發(fā)現(xiàn)在上述四個維度中,產業(yè)效率對文化創(chuàng)意產業(yè)綜合競爭力的作用力相對較小,其他三個方面權重相當。對比產業(yè)成長能力、產業(yè)效率、產業(yè)集聚力、產業(yè)環(huán)境支撐力與綜合競爭力的排名可以看出,排名有較大差異,表明各省市均具有自己的相對優(yōu)勢。整體上看,東部省份在各方面都有很強的競爭優(yōu)勢,廣東綜合競爭力最強,但其在產業(yè)效率相對較低;中部地區(qū)湖南競爭力最強,主要是因其產業(yè)集聚力優(yōu)勢較大;四川作為西部地區(qū)省份排名第十,超過東北部、西部其他省份以及一些中部地區(qū),主要是因為其對文化創(chuàng)意產業(yè)的投入以及對自身文化資源的充分利用。本文最后在研究的基礎上針對中國目前現(xiàn)狀提出了相應的政策建議。
[Abstract]:With the development of economy, the development of cultural and creative industry is regarded as the most important part of the national industrial development under the background of the continuous enhancement of technical ability, the remarkable improvement of innovation consciousness and the increasingly serious environmental problems. It is an important measure to conform to the development of the times. In the past 10 years, China's cultural and creative industries have made rapid progress. In 2014, the added value of cultural and creative industries has reached 3.76% of GDP, which still maintains an upward trend, and the growth rate is higher than the growth rate of GDP in the same period. This indicates that cultural and creative industries, as a new force, are providing new impetus for China's industrial structure optimization and economic transformation and development. Under the background of globalization, the competition in industry level is becoming more and more fierce. As a new pillar industry, how to improve the competitiveness of cultural creative industry has become the focus of attention. The emphasis of the research on industrial competitiveness is to evaluate it scientifically and reasonably, and to clarify the development level and influencing factors of industrial competitiveness in various regions. Based on the theory of competitive advantage, innovation theory and industrial agglomeration theory, this paper puts forward that the competitiveness of cultural creative industry is the comprehensive performance of industry growth ability, industrial efficiency, industrial agglomeration and industrial environment support. And the related factors to construct the evaluation index system to analyze the various regions in China. Factor analysis is used to analyze the ability of industry growth and the environment of industrial development, and the main influencing factors are extracted. It is found that industrial input is more important to the development of cultural and creative industries than market demand. From the industrial development environment, the key is to realize the industrialization of cultural resources, market development. This paper also uses DEA method to analyze the industrial efficiency in various regions. On the whole, compared with pure technology, the scale efficiency of cultural and creative industries in China has little room for improvement. The Northeast of the western region can improve the industrial efficiency through the scale effect, while the well-developed provinces and cities such as Guangdong and Jiangsu are in the stage of decreasing returns of scale, and by comparing the input redundancy with the insufficient output, it is found that, The problem of insufficient output in the central and western regions is even more serious. The calculation of location entropy shows that the level of industrial agglomeration still exists in the east, followed by the middle, and the worst in the west and northeast, but the level of industrial agglomeration in the central region shows an obvious upward trend. Finally, through entropy weight TOPSIS method to evaluate the competitiveness of Chinese cultural and creative industries, it is found that in the above four dimensions, the impact of industrial efficiency on the comprehensive competitiveness of cultural and creative industries is relatively small, and the other three aspects have the same weight. Comparing the rank of industrial growth ability, industrial efficiency, industrial agglomeration, industrial environment support and comprehensive competitiveness, we can see that there are great differences in ranking, indicating that each province and city has its own comparative advantage. On the whole, the eastern provinces have a strong competitive advantage in all aspects, Guangdong has the strongest comprehensive competitiveness, but its industrial efficiency is relatively low, the central region of Hunan has the strongest competitiveness, mainly because of its industrial agglomeration strength. Sichuan ranked 10th as a province in the western region, surpassing other provinces in the northeast, other western provinces and some central regions, mainly because of its investment in cultural and creative industries and the full use of its own cultural resources. At the end of this paper, some policy suggestions are put forward according to the current situation of China.
【學位授予單位】：首都經濟貿易大學
【學位級別】：碩士
【學位授予年份】：2017
【分類號】：G124
本文編號：2228098
[Abstract]:With the development of economy, the development of cultural and creative industry is regarded as the most important part of the national industrial development under the background of the continuous enhancement of technical ability, the remarkable improvement of innovation consciousness and the increasingly serious environmental problems. It is an important measure to conform to the development of the times. In the past 10 years, China's cultural and creative industries have made rapid progress. In 2014, the added value of cultural and creative industries has reached 3.76% of GDP, which still maintains an upward trend, and the growth rate is higher than the growth rate of GDP in the same period. This indicates that cultural and creative industries, as a new force, are providing new impetus for China's industrial structure optimization and economic transformation and development. Under the background of globalization, the competition in industry level is becoming more and more fierce. As a new pillar industry, how to improve the competitiveness of cultural creative industry has become the focus of attention. The emphasis of the research on industrial competitiveness is to evaluate it scientifically and reasonably, and to clarify the development level and influencing factors of industrial competitiveness in various regions. Based on the theory of competitive advantage, innovation theory and industrial agglomeration theory, this paper puts forward that the competitiveness of cultural creative industry is the comprehensive performance of industry growth ability, industrial efficiency, industrial agglomeration and industrial environment support. And the related factors to construct the evaluation index system to analyze the various regions in China. Factor analysis is used to analyze the ability of industry growth and the environment of industrial development, and the main influencing factors are extracted. It is found that industrial input is more important to the development of cultural and creative industries than market demand. From the industrial development environment, the key is to realize the industrialization of cultural resources, market development. This paper also uses DEA method to analyze the industrial efficiency in various regions. On the whole, compared with pure technology, the scale efficiency of cultural and creative industries in China has little room for improvement. The Northeast of the western region can improve the industrial efficiency through the scale effect, while the well-developed provinces and cities such as Guangdong and Jiangsu are in the stage of decreasing returns of scale, and by comparing the input redundancy with the insufficient output, it is found that, The problem of insufficient output in the central and western regions is even more serious. The calculation of location entropy shows that the level of industrial agglomeration still exists in the east, followed by the middle, and the worst in the west and northeast, but the level of industrial agglomeration in the central region shows an obvious upward trend. Finally, through entropy weight TOPSIS method to evaluate the competitiveness of Chinese cultural and creative industries, it is found that in the above four dimensions, the impact of industrial efficiency on the comprehensive competitiveness of cultural and creative industries is relatively small, and the other three aspects have the same weight. Comparing the rank of industrial growth ability, industrial efficiency, industrial agglomeration, industrial environment support and comprehensive competitiveness, we can see that there are great differences in ranking, indicating that each province and city has its own comparative advantage. On the whole, the eastern provinces have a strong competitive advantage in all aspects, Guangdong has the strongest comprehensive competitiveness, but its industrial efficiency is relatively low, the central region of Hunan has the strongest competitiveness, mainly because of its industrial agglomeration strength. Sichuan ranked 10th as a province in the western region, surpassing other provinces in the northeast, other western provinces and some central regions, mainly because of its investment in cultural and creative industries and the full use of its own cultural resources. At the end of this paper, some policy suggestions are put forward according to the current situation of China.
【學位授予單位】：首都經濟貿易大學
【學位級別】：碩士
【學位授予年份】：2017
【分類號】：G124
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