大數(shù)據(jù)與傳媒業(yè)發(fā)展
發(fā)布時(shí)間:2018-05-23 15:53
本文選題:大數(shù)據(jù) + 傳媒業(yè); 參考:《新聞與寫作》2014年06期
【摘要】:互聯(lián)網(wǎng)技術(shù)與云存儲(chǔ)引發(fā)了大數(shù)據(jù),大數(shù)據(jù)作為全新的思想和手段,不僅注重"因果關(guān)系"研究,而且注重"相關(guān)關(guān)系"研究,對(duì)傳媒業(yè)帶來了革命性的影響。一方面促使傳媒業(yè)進(jìn)入信息過載時(shí)代,傳統(tǒng)媒體的商業(yè)模式被徹底顛覆,另一方面又使信息智能匹配成為可能,為傳媒業(yè)帶來巨大的發(fā)展機(jī)遇。
[Abstract]:Internet technology and cloud storage lead to big data, big data as a new idea and means, not only pay attention to "causality" research, but also pay attention to "related relations" research, which has brought revolutionary influence to the media industry. On the one hand, the traditional media business model is completely subverted, and on the other hand, the information intelligence matching becomes possible, which brings great development opportunities for the media industry.
【作者單位】: 國家行政學(xué)院社會(huì)和文化教研部;
【分類號(hào)】:G206-F
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本文編號(hào):1925404
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