本文選題：茶葉 + 國(guó)際貿(mào)易�。� 參考：《貴州財(cái)經(jīng)大學(xué)》2015年碩士論文

【摘要】：我國(guó)是茶葉傳統(tǒng)出口大國(guó),據(jù)相關(guān)數(shù)據(jù)顯示,當(dāng)前全球各個(gè)產(chǎn)茶國(guó)家中,我國(guó)的茶葉年產(chǎn)量居于第一位,出口的總量居于第二位,僅僅低于肯尼亞。隨著我國(guó)在2001年加入世貿(mào)組織后,與世界各主要茶葉貿(mào)易國(guó)家的聯(lián)系日益密切。但和其它國(guó)家相比,我國(guó)茶葉出口的競(jìng)爭(zhēng)優(yōu)勢(shì)不明顯,比如存在出口單價(jià)低,缺少聞名世界的茶葉品牌等問題,在貿(mào)易中主要以原料出口為主,技術(shù)含量比較低,利潤(rùn)也很少。本文首先綜述當(dāng)前茶葉貿(mào)易理論與國(guó)際競(jìng)爭(zhēng)力理論,進(jìn)而將我國(guó)與世界的茶葉貿(mào)易的現(xiàn)狀進(jìn)行比較,從而來掌握和了解目前茶葉貿(mào)易的發(fā)展趨勢(shì)。通過國(guó)際競(jìng)爭(zhēng)力指標(biāo)體系的比較分析,找出我國(guó)和其它茶葉貿(mào)易大國(guó)之間的差距,進(jìn)而為提升我國(guó)茶葉出口國(guó)際競(jìng)爭(zhēng)力提出對(duì)應(yīng)的建議。文章由六個(gè)章節(jié)組成:首先是此文的導(dǎo)論,該部分簡(jiǎn)單敘述了題目的研究背景,文章采用的研究方法和國(guó)內(nèi)外對(duì)此問題研究現(xiàn)狀,并介紹本文研究的創(chuàng)新之處。第二章分析我國(guó)與世界茶葉的貿(mào)易概況,分析了世界主要茶葉出口貿(mào)易國(guó)近年來的貿(mào)易數(shù)據(jù),說明了世界茶葉的生產(chǎn)和貿(mào)易主要特征,分析得到我國(guó)在全球茶葉貿(mào)易中的現(xiàn)狀。文章的第三章主要利用當(dāng)前全球茶葉出口國(guó)的茶葉出口相關(guān)數(shù)據(jù),運(yùn)用五個(gè)指標(biāo)依次是顯示性比較優(yōu)勢(shì)、貿(mào)易競(jìng)爭(zhēng)力指數(shù)、國(guó)際市場(chǎng)占有率、單產(chǎn)指數(shù)和凈出口指數(shù),深入研究分析了各個(gè)主要茶葉出口國(guó)在國(guó)際上出口茶葉時(shí)具有的國(guó)際競(jìng)爭(zhēng)力,通過計(jì)算的數(shù)值結(jié)果,詳細(xì)比對(duì)分析了各個(gè)國(guó)家出口茶葉具有的優(yōu)勢(shì)和劣勢(shì)。文章的第四章主要從微觀和宏觀的角度上研究分析了影響我國(guó)茶葉出口的各方面因素,從局部和總體把握影響我國(guó)茶葉出口的因素,從中發(fā)現(xiàn)關(guān)鍵的因素,找到提升我國(guó)茶葉出口的關(guān)鍵點(diǎn)。該部分還研究分析了我國(guó)綠茶國(guó)際市場(chǎng)現(xiàn)狀,并提出了提升中國(guó)綠茶國(guó)際市場(chǎng)競(jìng)爭(zhēng)力的相關(guān)舉措。文章的第五章詳細(xì)介紹了我國(guó)茶葉出口具有的比較優(yōu)勢(shì)和國(guó)際競(jìng)爭(zhēng)力,并依此為基礎(chǔ),增強(qiáng)我國(guó)茶葉國(guó)際市場(chǎng)競(jìng)爭(zhēng)力,推動(dòng)茶葉可持續(xù)發(fā)展,分別從政府、企業(yè)和茶葉行業(yè)協(xié)會(huì)三個(gè)方面出發(fā),提出對(duì)應(yīng)的建議。第六章對(duì)本文研究進(jìn)行總結(jié),使得真正有利的對(duì)策措施可以在實(shí)際中得到落實(shí)。
[Abstract]:China is a traditional tea export country. According to the relevant data, among the tea producing countries in the world, the annual tea output of our country is the first, and the total export quantity is the second, which is only lower than that of Kenya. With China's entry into the WTO in 2001, the relationship between China and the major tea trading countries in the world is getting closer and closer. However, compared with other countries, the competitive advantage of China's tea export is not obvious, such as low export unit price, lack of world-famous tea brand and so on. In the trade, the main export is raw materials, the technology content is relatively low, the profit is also very small. This paper first summarizes the current theory of tea trade and the theory of international competitiveness, and then compares the present situation of tea trade between China and the world, so as to grasp and understand the development trend of the current tea trade. Through the comparative analysis of the index system of international competitiveness, this paper finds out the gap between China and other big countries in tea trade, and puts forward corresponding suggestions for improving the international competitiveness of China's tea exports. The article is composed of six chapters: first, the introduction of this paper, this part briefly describes the research background of the topic, the research methods used in the article and the current situation of research on this issue at home and abroad, and introduces the innovation of this paper. The second chapter analyzes the general situation of tea trade between China and the world, analyzes the trade data of the major tea exporting countries in the world in recent years, explains the main characteristics of the world tea production and trade, and analyzes the present situation of our country in the global tea trade. The third chapter of the article mainly uses the relevant data of tea export from the world tea exporting countries, using five indexes in turn: comparative advantage, trade competitiveness index, international market share, unit yield index and net export index. In this paper, the international competitiveness of the major tea exporting countries in the world is studied and analyzed, and the advantages and disadvantages of the tea exports are compared and analyzed in detail by the numerical results. In the fourth chapter, the author studies and analyzes the factors that affect China's tea export from the micro and macro perspectives, and finds out the key factors from the perspective of local and overall understanding of the factors affecting China's tea exports. Find out the key point to promote the tea export of our country. This part also analyzes the international market situation of green tea in China, and puts forward the relevant measures to enhance the international competitiveness of green tea in China. The fifth chapter introduces the comparative advantage and international competitiveness of Chinese tea export in detail, and based on this, strengthens the international market competitiveness of Chinese tea, and promotes the sustainable development of tea. Enterprises and the tea industry association from three aspects, put forward corresponding suggestions. The sixth chapter summarizes the research of this paper, so that the real favorable countermeasures can be implemented in practice.
【學(xué)位授予單位】：貴州財(cái)經(jīng)大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2015
【分類號(hào)】：F326.12;F752.62

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本文編號(hào)：1977176