本文選題：中小型連鎖超市　切入點(diǎn)：物流成本　出處：《中國石油大學(xué)（華東）》2013年碩士論文

【摘要】：我國經(jīng)濟(jì)的迅速發(fā)展，為連鎖超市行業(yè)創(chuàng)造了快速發(fā)展的有利條件，但也使得連鎖超市行業(yè)面臨巨大的挑戰(zhàn)。新興超市不斷涌入快速消費(fèi)品領(lǐng)域，對原有超市造成了極大的沖擊，特別是中小型連鎖超市，地位日益受到威脅，利潤空間越來越小。眾所周知，物流成本作為一種隱性成本，可以為超市帶來“第三利潤”，是超市贏得競爭優(yōu)勢的有力武器，找到超市物流成本管理方面存在的問題并進(jìn)行優(yōu)化，是增加超市利潤和增強(qiáng)超市競爭力的有力保障。 本文以勝大連鎖超市作為中小型連鎖超市的代表，探討其物流成本優(yōu)化的途徑。首先運(yùn)用文獻(xiàn)閱讀發(fā)梳理了國內(nèi)外連鎖超市物流成本管理的相關(guān)理論。其次，分析勝大超市的物流現(xiàn)狀，發(fā)現(xiàn)目前勝大超市物流成本管理中存在一些不容忽視的問題:物流配送成本居高不下；物流配送隱性成本高；倉儲成本較高；交易成本較高。然后深入剖析了問題產(chǎn)生的原因：物流成本管理和核算方法不科學(xué)，物流設(shè)施和信息系統(tǒng)不完善，物流流程標(biāo)準(zhǔn)化和規(guī)范化程度較低、員工物流意識和專業(yè)素質(zhì)較低是主要的因素。最后，基于問題，結(jié)合實際，提出了優(yōu)化勝大超市物流成本管理的對策，包括優(yōu)化物流管理方法，改進(jìn)物流核算體系，加快超市物流設(shè)施和冷鏈發(fā)展，完善物流信息系統(tǒng)，提高標(biāo)準(zhǔn)化和規(guī)范化水平，提高員工物流意識和物流管理水平等。
[Abstract]:The rapid economic development of our country has created favorable conditions for the rapid development of the supermarket chain industry, but also made the chain supermarket industry face enormous challenges. It has caused a great impact on the original supermarket, especially the small and medium-sized supermarket chain, whose status is increasingly threatened, and the profit space is becoming smaller and smaller. As we all know, logistics cost is a kind of hidden cost. It can bring "the third profit" for the supermarket, it is a powerful weapon for the supermarket to win the competitive advantage. To find out the problems existing in the management of the supermarket's logistics cost and to carry on the optimization, is the powerful guarantee to increase the supermarket's profit and enhance the supermarket's competitiveness. This paper takes Shengda supermarket as the representative of small and medium-sized chain supermarkets, and discusses the ways to optimize its logistics cost. Firstly, it combs the relevant theories of logistics cost management of chain supermarkets at home and abroad by literature reading. Secondly, it discusses the related theories of logistics cost management of chain supermarkets at home and abroad. By analyzing the current situation of logistics in Shengda supermarket, it is found that there are some problems that can not be ignored in the management of logistics cost of Shengda supermarket: high cost of logistics distribution, high hidden cost of logistics distribution, high cost of storage and storage. The causes of the problems are analyzed deeply: the methods of logistics cost management and accounting are not scientific, the logistics facilities and information systems are not perfect, and the degree of standardization and standardization of logistics process is low. The low logistics consciousness and professional quality of employees are the main factors. Finally, based on the problem and the reality, the paper puts forward the countermeasures of optimizing the logistics cost management of Shengda supermarket, including optimizing the logistics management method, improving the logistics accounting system. Accelerate the development of supermarket logistics facilities and cold chain, perfect logistics information system, improve standardization and standardization level, improve staff logistics awareness and logistics management level.
【學(xué)位授予單位】：中國石油大學(xué)（華東）
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2013
【分類號】：F715.53;F721.7;F252

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