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光明集團(tuán)海外并購定價(jià)案例研究

發(fā)布時(shí)間:2017-12-31 03:11

  本文關(guān)鍵詞:光明集團(tuán)海外并購定價(jià)案例研究 出處:《遼寧大學(xué)》2014年碩士論文 論文類型:學(xué)位論文


  更多相關(guān)文章: 海外并購 并購定價(jià) 價(jià)值評估


【摘要】:近年來,我國很多企業(yè)為了實(shí)施規(guī)模擴(kuò)張和實(shí)現(xiàn)發(fā)展戰(zhàn)略,積極進(jìn)行并購。光明集團(tuán)為了實(shí)現(xiàn)其國際化戰(zhàn)略,完成其五年內(nèi)戰(zhàn)略規(guī)劃,積極開展海外并購活動(dòng),希望以此擴(kuò)大市場規(guī)模,提升市場地位,通過海外并購進(jìn)入國際市場。 光明集團(tuán)從2010年開始在全球范圍內(nèi)積極并購,先后參與并購澳大利亞西斯?fàn)柟酒煜碌奶穷惡涂稍偕Y源部門、新西蘭信聯(lián)乳業(yè)、英國聯(lián)合餅干、美國保健品公司健安喜、法國優(yōu)諾酸奶、澳大利亞食品運(yùn)營商瑪內(nèi)森和英國麥片制造商維他麥,,但光明集團(tuán)的海外并購道路并不順暢,多次失敗。光明集團(tuán)堅(jiān)定其國際化道路、堅(jiān)持海外并購戰(zhàn)略,并在2012年完成中國食品行業(yè)最昂貴海外收購案。光明食品集團(tuán)的并購經(jīng)驗(yàn)和其在并購中暴露出的問題很值得學(xué)習(xí)和研究,能夠?qū)χ袊髽I(yè)的海外并購起到一定的警示作用。 本文主要分析了光明集團(tuán)四次失敗的海外并購,從中找出光明集團(tuán)在海外并購定價(jià)中的存在問題,并進(jìn)行原因分析,進(jìn)而提出一些建議,希望能對其他企業(yè)海外并購有所幫助,對中國企業(yè)的海外并購起到一定的警示作用。 全文共分為四個(gè)部分: 第一部分,緒論。交待了研究背景、研究目的及意義、文獻(xiàn)綜述與研究方法及框架。 第二部分,案例描述。介紹光明集團(tuán)的背景,詳細(xì)介紹了光明集團(tuán)海外并購失敗的案例并進(jìn)行了案例描述。 第三部分,案例分析。根據(jù)并購相關(guān)理論,以澳糖為例基于現(xiàn)金流量折現(xiàn)法對其價(jià)值進(jìn)行評估,通過評估分析光明集團(tuán)在定價(jià)中的存在的問題并進(jìn)行對比分析總結(jié)得出原因。 第四部分,建議與啟示。根據(jù)案例分析的結(jié)果,從光明集團(tuán)海外并購的事前調(diào)查,并購定價(jià),談判過程提出針對性建議,對光明集團(tuán)海外并購定價(jià)中暴露的問題提出相應(yīng)的建議。
[Abstract]:In recent years , many enterprises in our country have actively engaged in mergers and acquisitions in order to carry out the scale expansion and realize the development strategy . In order to realize its internationalization strategy , Bright Group has completed its five - year strategic plan and actively engaged in overseas M & A activities , hoping to expand the market size , promote the market position , and enter the international market through the acquisition of overseas acquisitions . The Guangming Group has been actively engaged in mergers and acquisitions around the world from 2010 , and has been involved in the merger and acquisition of the sugar and renewable resource departments of the Sith Company , New Zealand Xinlian Dairy Industry , British Joint biscuit , American Health Products Co . , Ltd . , and Weitamai , the Chinese food industry . The light group has determined its international road , adhered to the overseas acquisition strategy , and completed the most expensive overseas acquisition in China ' s food industry in 2012 . The light food group ' s acquisition experience and the problems exposed in the merger and acquisition are well worth studying and studying , and can play a certain warning role in the overseas acquisitions of Chinese enterprises . This paper mainly analyzes the overseas M & A of the four failures of Guangming Group , and finds out the existing problems in the pricing of M & A in the light group , and makes some suggestions . It hopes to help other enterprises overseas and acquisitions and play a certain warning role in the overseas acquisitions of Chinese enterprises . The full text is divided into four parts : The first part , Introduction . The background of research , research purpose and significance , literature review and research method and framework . The second part , the description of the case , introduces the background of the bright group , details the case of the overseas M & A failure of Guangming Group and makes a case description . In the third part , according to the related theory of M & A , the value of Australia - sugar is evaluated based on cash flow discount method , and the reason is obtained through the evaluation and analysis of the problems existing in pricing and comparative analysis . The fourth part , suggestion and inspiration , according to the result of the case analysis , from the light group ' s overseas M & A survey , the M & A pricing , the negotiation process put forward the pertinence suggestion , put forward the corresponding suggestion to the question of the light group ' s overseas M & A pricing .

【學(xué)位授予單位】:遼寧大學(xué)
【學(xué)位級別】:碩士
【學(xué)位授予年份】:2014
【分類號】:F426.82;F271;F406.7

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