發(fā)布時(shí)間：2018-10-20 14:45

【摘要】：隨著現(xiàn)代社會的不斷發(fā)展,人們對詩意生活的渴望日益加劇,因此觀光休閑農(nóng)業(yè)應(yīng)運(yùn)而生。觀光休閑農(nóng)業(yè)的出現(xiàn),能夠讓人們在田野中感受到萬物的美好,體驗(yàn)勞動的樂趣,收獲生活的滿足。通過對廣西欽州市的觀光休閑農(nóng)業(yè)發(fā)展研究,為該地區(qū)的農(nóng)業(yè)經(jīng)濟(jì)發(fā)展提供一些建議,進(jìn)而促進(jìn)該地區(qū)新農(nóng)村建設(shè)、更好地打造城鄉(xiāng)工程,進(jìn)而不僅有利于廣西欽州市旅游業(yè)的發(fā)展,還促進(jìn)了廣西欽州市經(jīng)濟(jì)的發(fā)展,美麗廣西目標(biāo)的實(shí)現(xiàn)。通過運(yùn)用文獻(xiàn)研究、實(shí)地調(diào)查、計(jì)量統(tǒng)計(jì)的方法對廣西欽州市觀光休閑農(nóng)業(yè)的發(fā)展開展研究。在分析廣西欽州市觀光休閑農(nóng)業(yè)發(fā)展的內(nèi)容方面,首先,對觀光休閑農(nóng)業(yè)研究的理論基礎(chǔ)和相關(guān)概念進(jìn)行詮釋,通過對休閑經(jīng)濟(jì)學(xué)、可持續(xù)發(fā)展理論、體驗(yàn)經(jīng)濟(jì)理論開展相關(guān)性分析初步形成對觀光休閑理論的認(rèn)知。此外,通過充分闡述觀光休閑農(nóng)業(yè)的概念、觀光休閑農(nóng)業(yè)的特征、觀光休閑農(nóng)業(yè)的功能和觀光休閑農(nóng)業(yè)發(fā)展的影響因素,進(jìn)而為廣西壯族自治區(qū)欽州市觀光休閑農(nóng)業(yè)發(fā)展的研究奠定深厚的理論基礎(chǔ)。其次,對廣西欽州市觀光休閑農(nóng)業(yè)的SWOT分析。根據(jù)廣西欽州市的基本情況,觀光休閑農(nóng)業(yè)發(fā)展?fàn)顩r,項(xiàng)目介紹等等相關(guān)前提,運(yùn)用SWOT的分析方法,充分解析了廣西欽州市觀光休閑農(nóng)業(yè)的優(yōu)勢分析(S)、發(fā)展劣勢(W)、發(fā)展機(jī)會(O)和發(fā)展挑戰(zhàn)(T)。再次,闡述了廣西欽州市觀光休閑農(nóng)業(yè)發(fā)展存在的問題：宏觀管理力度不足,多樣問題并發(fā)；發(fā)展模式單一,缺乏多樣性；旅游品牌不突出,形象定位不明確；特色農(nóng)產(chǎn)品開發(fā)不充分,產(chǎn)業(yè)鏈附加值不高；前期規(guī)劃開發(fā)缺乏合理性,生態(tài)保護(hù)較弱。最后,根據(jù)廣西欽州市觀光休閑農(nóng)業(yè)發(fā)展存在的問題提出相應(yīng)的解決對策：加大政府扶持力度,提高發(fā)展水平；創(chuàng)新發(fā)展模式,實(shí)現(xiàn)產(chǎn)品多樣化；打造優(yōu)勢品牌,宣傳品牌形象；構(gòu)建特色產(chǎn)業(yè)鏈,提高產(chǎn)業(yè)鏈附加值；加大旅游環(huán)境保護(hù),實(shí)現(xiàn)經(jīng)濟(jì)環(huán)境協(xié)調(diào)發(fā)展。
[Abstract]:With the continuous development of modern society, people's desire for poetic life is increasing day by day, so sightseeing and leisure agriculture comes into being. The appearance of sightseeing and leisure agriculture can make people feel the beauty of everything in the field, experience the pleasure of labor, and reap the satisfaction of life. Through the study on the development of sightseeing and leisure agriculture in Qinzhou City, Guangxi, some suggestions are provided for the development of agricultural economy in this area, thus promoting the construction of new rural areas in this area and better building urban and rural projects. It not only benefits the development of tourism in Qinzhou, but also promotes the development of economy and the realization of the goal of beautiful Guangxi. This paper studies the development of sightseeing and leisure agriculture in Qinzhou city of Guangxi province by means of literature research, field investigation and metrological statistics. In analyzing the content of tourism and leisure agriculture development in Qinzhou, Guangxi, first of all, the theoretical basis and related concepts of tourism and leisure agriculture research are explained, and the theory of sustainable development through leisure economics. The experience economy theory develops the correlation analysis to the sightseeing leisure theory initially forms the cognition. In addition, by fully elaborating the concept of sightseeing and leisure agriculture, the characteristics of sightseeing and leisure agriculture, the functions of sightseeing and leisure agriculture and the factors affecting the development of sightseeing and leisure agriculture, It lays a deep theoretical foundation for the development of sightseeing and leisure agriculture in Qinzhou City of Guangxi Zhuang Autonomous region. Secondly, the SWOT analysis of sightseeing and leisure agriculture in Qinzhou, Guangxi. According to the basic situation of Qinzhou City, Guangxi, the development situation of sightseeing and leisure agriculture, the project introduction and other relevant preconditions, the SWOT analysis method is used. The advantages and disadvantages of sightseeing and Leisure Agriculture in Qinzhou City Guangxi Province; (S), developing disadvantage (W), developing opportunity (O) and developing Challenge (T). Thirdly, the paper expounds the problems existing in the development of tourism and leisure agriculture in Qinzhou, Guangxi: the macro management is insufficient, the various problems are concurrency, the development mode is single, lack of diversity, the tourism brand is not prominent, and the image positioning is not clear; The development of characteristic agricultural products is not sufficient, the added value of industry chain is not high, and the early planning and development is lack of rationality and ecological protection is weak. Finally, according to the problems existing in the development of tourism and leisure agriculture in Qinzhou, Guangxi, the corresponding countermeasures are put forward: increasing government support, improving the level of development, innovating the development model, realizing diversification of products, creating superior brands, Promote the brand image, construct the characteristic industry chain, improve the added value of the industry chain, strengthen the protection of tourism environment, and realize the coordinated development of economic environment.
【學(xué)位授予單位】：華中師范大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2016
【分類號】：F323.4

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本文編號：2283473