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JI公司發(fā)展戰(zhàn)略研究

發(fā)布時間:2018-04-22 05:23

  本文選題:投資公司 + 發(fā)展戰(zhàn)略; 參考:《南昌大學(xué)》2017年碩士論文


【摘要】:國有投資公司使命特殊,是政府履行經(jīng)濟(jì)職能的一種重要組織形式,在國家經(jīng)濟(jì)發(fā)展中發(fā)揮重要作用。我國國有投資公司發(fā)展時間不長,但因?yàn)樘厥獾馁Y源優(yōu)勢、政策環(huán)境以及先天條件,在市場日益成熟、經(jīng)濟(jì)結(jié)構(gòu)顯著變化的背景下,各類投資公司伴隨經(jīng)濟(jì)快速發(fā)展規(guī)模迅速壯大,作用和影響越來越大。但隨著國有投資公司的快速發(fā)展,其自身的矛盾和問題也日益凸顯出來,諸如市場應(yīng)變能力不足、體制機(jī)制存在掣肘等,這些都成為制約國有投資公司進(jìn)一步發(fā)展壯大的障礙。隨著改革開放不斷深入,近年來國家不斷深化國企改革力度,鼓勵發(fā)展混合所有制經(jīng)濟(jì),鼓勵企業(yè)勇于創(chuàng)新變革,激發(fā)活力和市場應(yīng)變能力,實(shí)現(xiàn)國有資產(chǎn)的保值增值,提升效益,更加充分地激發(fā)企業(yè)潛能,更好地服務(wù)國家經(jīng)濟(jì)大局和社會發(fā)展。JI公司就是經(jīng)濟(jì)發(fā)展歷程中的一個縮影,其發(fā)展歷程帶有顯著的時代特色,具有一定代表性。本文以JI公司為案例分析投資公司發(fā)展戰(zhàn)略,揭示國有投資公司普遍特征,對于探求國有企業(yè)科學(xué)健康發(fā)展之路具有一定的借鑒和參照。全文圍繞研究方向及重點(diǎn),介紹了研究的有關(guān)背景、研究的思路、內(nèi)容及方法,梳理了發(fā)展戰(zhàn)略理論脈絡(luò),以此為基礎(chǔ),剖析JI公司的發(fā)展戰(zhàn)略管理現(xiàn)狀及所處經(jīng)營環(huán)境,運(yùn)用矩陣評估法梳理公司業(yè)務(wù)戰(zhàn)略選擇,提出戰(zhàn)略實(shí)施及措施保障建議。從戰(zhàn)略分析、戰(zhàn)略制定及戰(zhàn)略實(shí)施幾個層面進(jìn)行較為系統(tǒng)的研究。本文共分三部分。第一部分主要論述研究背景和意義、研究思路與內(nèi)容、研究方法與特點(diǎn)、發(fā)展戰(zhàn)略理論,奠定了全文的理論基礎(chǔ);第二部分主要分析了JI公司發(fā)展戰(zhàn)略管理現(xiàn)狀、所處環(huán)境,從戰(zhàn)略制定角度采用戰(zhàn)略重要性及市場吸引力-市場競爭力矩陣評估法分析公司戰(zhàn)略選擇,提出JI公司戰(zhàn)略舉措和保障措施。結(jié)尾部分主要對全文予以總結(jié)及展望。
[Abstract]:The special mission of state-owned investment companies is an important form of organization for the government to perform its economic functions and plays an important role in the development of national economy. China's state-owned investment companies have not developed for a long time, but because of their special resource advantages, policy environment and innate conditions, under the background of increasingly mature markets and marked changes in economic structure, With the rapid development of economy, all kinds of investment companies are becoming more and more powerful. However, with the rapid development of state-owned investment companies, their own contradictions and problems have become increasingly prominent, such as inadequate market response capacity, institutional mechanisms and other constraints, which have become obstacles to the further development of state-owned investment companies. With the deepening of reform and opening up, in recent years, the state has been deepening the reform of state-owned enterprises, encouraging the development of mixed ownership economy, encouraging enterprises to innovate and change, stimulating vitality and market resilience, and realizing the preservation and appreciation of state-owned assets. The promotion of efficiency, more fully stimulate the potential of enterprises, better serve the national economic situation and social development. JI company is a microcosm in the process of economic development, its development process has obvious characteristics of the times, with a certain degree of representativeness. This paper takes JI Company as a case to analyze the development strategy of investment company, reveals the general characteristics of state-owned investment company, and has certain reference and reference for exploring the road of scientific and healthy development of state-owned enterprise. This paper introduces the background, ideas, contents and methods of the research, combs the development strategy theory, and analyzes the present situation of the development strategy management and the operating environment of JI Company. The matrix evaluation method is used to sort out the choice of business strategy, and the suggestions of strategy implementation and measures are put forward. From the strategic analysis, the strategy formulation and the strategy implementation several aspects carries on the more systematic research. This paper is divided into three parts. The first part mainly discusses the research background and significance, the research thought and content, the research method and the characteristic, the development strategy theory, establishes the theory foundation of the full text, the second part mainly analyzes the JI company development strategy management present situation, the environment, This paper analyzes the strategic choice of the company in terms of strategic importance and market attractiveness and market competitiveness matrix, and puts forward the strategic measures and safeguard measures of JI company. The last part summarizes and looks forward to the full text.
【學(xué)位授予單位】:南昌大學(xué)
【學(xué)位級別】:碩士
【學(xué)位授予年份】:2017
【分類號】:F832.39;F272

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