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文化創(chuàng)意產(chǎn)業(yè)轉(zhuǎn)型 ——以廣州市白云區(qū)三元里村怡發(fā)廣場商業(yè)城經(jīng)營模式轉(zhuǎn)型為例

發(fā)布時(shí)間:2021-10-14 07:44
  廣州作為祖國的南大門和改革開放的最前沿,隨著從農(nóng)業(yè)文明向產(chǎn)業(yè)文明轉(zhuǎn)型的基本實(shí)現(xiàn),工業(yè)社會向后工業(yè)社會的轉(zhuǎn)型隨之展開,以制造業(yè)為主的產(chǎn)業(yè)亟需轉(zhuǎn)型升級!盎ヂ(lián)網(wǎng)+”、“文化+”新理念的踐行和跨界融合成為經(jīng)濟(jì)社會發(fā)展的新形態(tài)和新的經(jīng)濟(jì)增長點(diǎn),為廣州傳統(tǒng)產(chǎn)業(yè)轉(zhuǎn)型升級提供了新思路和新方向。然而,城中村作為中國大陸大城市的一種獨(dú)特現(xiàn)象,其經(jīng)濟(jì)社會的產(chǎn)業(yè)化發(fā)展與人口素質(zhì)之間日益凸顯的不匹配的矛盾嚴(yán)重制約著產(chǎn)業(yè)轉(zhuǎn)型升級的提質(zhì)加速。城中村改造的產(chǎn)業(yè)轉(zhuǎn)型問題已經(jīng)成為廣州市增強(qiáng)城市競爭力和實(shí)現(xiàn)城市轉(zhuǎn)型升級的關(guān)鍵性問題之一。本研究綜合運(yùn)用產(chǎn)業(yè)結(jié)構(gòu)轉(zhuǎn)型升級理論、產(chǎn)業(yè)結(jié)構(gòu)演進(jìn)理論、文明轉(zhuǎn)型理論、文化模式轉(zhuǎn)型理論以及人的現(xiàn)代化理論,采用定性研究、個(gè)案研究、定量研究以及數(shù)據(jù)分析等研究方法,選取了全面實(shí)現(xiàn)產(chǎn)業(yè)化的廣州市白云區(qū)三元里村作為研究對象,以三元里村怡發(fā)廣場商業(yè)城中的廣東音像城和怡發(fā)美容化妝品商場為研究案例,研究其作為廣州城中村的縮影在新的轉(zhuǎn)型升級中的問題與對策,深入分析及探討其在“互聯(lián)網(wǎng)+”、“文化+”背景下的產(chǎn)業(yè)結(jié)構(gòu)轉(zhuǎn)型升... 

【文章來源】:廣東外語外貿(mào)大學(xué)廣東省

【文章頁數(shù)】:140 頁

【學(xué)位級別】:碩士

【文章目錄】:
ACKNOWLEDGEMENTS
ABSTRACT
摘要
LIST OF ABBREVIATIONS
CHAPTER ONE INTRODUCTION
    1.1 Research Background
    1.2 Research Objectives and Significance
        1.2.1 Research Objectives
        1.2.2 Research Significance
    1.3 Research Questions and Methods
        1.3.1 Research Questions
        1.3.2 Research Methods
    1.4 Research Ideas and Major Contents
CHAPTER TWO LITERATURE REVIEW AND THEORETICALBASIS
    2.1 Transformation and Upgrading of Industrial Structure
        2.1.1 Connotation of Industrial Restructuring and Upgrading Theory
        2.1.2 Paths for Transformation and Upgrading of Industrial Structure
    2.2 Industrial Structure Evolution
    2.3 Civilization Transformation
    2.4 Cultural Pattern Transformation
        2.4.1 Connotation of Cultural Pattern
        2.4.2 China’s Cultural Pattern Transformation
    2.5 Human Modernization
CHAPTER THREE ANALYSIS OF INDUSTRIAL STRUCTURE ANDDEVELOPMENT ENVIRONMENT OF SANYUANLI INGUANGZHOU
    3.1 Economic Situation and Challenges of Sanyuanli
        3.1.1 Overview of the Economic Development of Sanyuanli
        3.1.2 Problems in Sanyuanli
    3.2“Internet~+”
        3.2.1 Connotation of“Internet+”
        3.2.2 Internet Economy
    3.3“Culture~+”
        3.3.1 Connotation of“Culture+”
        3.3.2 Cultural and Creative Industries
    3.4 Double Transformation
        3.4.1 From Agricultural Civilization to Industrial Civilization
        3.4.2 From Industrialization to Post-Industrialization
CHAPTER FOUR ANALYSIS OF THE IMPACT OF INTERNET ONSANYUANLI ECONOMY
    4.1 Favorable Influence of Promoting Economic Development ofSanyuanli
        4.1.1 Reconstructing Supply and Demand
        4.1.2 Promoting Innovation
        4.1.3 Adjusting Talent Structure
    4.2 Unfavorable Influence of Delaying Economic Development ofSanyuanli
        4.2.1 Impacting Traditional Real Economy
        4.2.2 Causing Social Unrest
CHAPTER FIVE ANALYSIS OF INDUSTRIAL TRANSFORMATIONAND UPGRADING OF EVA COMMERCIAL PLAZA INSANYUANLI,GUANGZHOU:PART ONE
    5.1 Development History and Current Situation of Guangdong Audioand Video City
    5.2 Challenges of Guangdong Audio and Video City
        5.2.1 Impact of Digital Music
        5.2.2 Piracy
        5.2.3 Insufficient Original music
    5.3 Roads for the Transformation and Upgrading of GuangdongAudio and Video City
        5.3.1 Establishing Audio-Visual Cultural and Creative Industrial Park
        5.3.2 Developing Internet Economy
        5.3.3 Promoting Copyright Protection and Music Originality
CHAPTER SIX ANALYSIS OF INDUSTRIAL TRANSFORMATION AND UPGRADING OF EVA COMMERCIAL PLAZA INSANYUANLI,GUANGZHOU:PART TWO
    6.1 Development History and Current Situation of Eva Beauty andCosmetics Mall
    6.2 Challenges of Eva Beauty and Cosmetics Mall
        6.2.1 Single and Decentralized Online Sales Channel
        6.2.2 Low-End Product
    6.3 Roads for the Transformation and Upgrading of Eva Beauty andCosmetics Mall
        6.3.1 Establishing Cosmetics Characteristic Industrial Park
        6.3.2 Constructing E-Commerce Platform
CHAPTER SEVEN ANALYSIS OF HUMAN MODERNIZATIONUNDER THE NEW TREND OF“INTERNET~+”AND“CULTURE~+
    7.1 Crux of Successful Transformation and Upgrading—HumanModernization
    7.2 Concept Transformation of Decision-Makers and Managers
    7.3 Talents Reserve of Enterprises
        7.3.1 Introducing University Talents
        7.3.2 Training Enterprise Employees
    7.4 Professional Personnel Matching
CHAPTER EIGHT CONCLUSION AND PROSPECT
    8.1 Major Findings
    8.2 Research Prospect
REFERENCES


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碩士論文
[1]產(chǎn)業(yè)轉(zhuǎn)型升級的影響因素研究[D]. 戴丹.廣東省社會科學(xué)院 2014



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