經(jīng)濟新常態(tài)下星級酒店轉(zhuǎn)型升級研究
發(fā)布時間:2018-06-10 12:36
本文選題:經(jīng)濟新常態(tài) + 八項規(guī)定 ; 參考:《武漢商學院學報》2016年01期
【摘要】:在經(jīng)濟步入新常態(tài)以及中央八項規(guī)定出臺的新形勢下,酒店業(yè)都受到了不同程度的影響,尤其是市場定位為政務接待、公款消費的酒店影響重大,酒店業(yè)要考慮轉(zhuǎn)型與發(fā)展,科學定位,不斷創(chuàng)新,轉(zhuǎn)型要向大眾化、特色化、經(jīng)濟型方向發(fā)展。我們對新形勢下星級酒店的現(xiàn)狀、特點和存在的問題進行了剖析,并提出了相應的轉(zhuǎn)型升級的對策和措施。
[Abstract]:Under the new situation in which the economy enters the new normal and the eight regulations of the Central Committee are issued, the hotel industry has been affected to varying degrees, especially when the market positioning is government affairs reception, and the public funds consumption of hotels has a significant impact, so the hotel industry should consider the transition and development. Scientific orientation, continuous innovation, transformation to popular, characteristic, economic development direction. This paper analyzes the present situation, characteristics and existing problems of star hotels under the new situation, and puts forward the corresponding countermeasures and measures for transformation and upgrading.
【作者單位】: 武漢大學;
【基金】:武漢大學經(jīng)濟與管理學院社會實踐調(diào)研項目《新形勢下星級酒店轉(zhuǎn)型升級研究》(項目編號:2015B115)
【分類號】:F719.2
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本文編號:2003248
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