本文關(guān)鍵詞：電子商務(wù)創(chuàng)新團隊激勵效果評價指標體系研究　出處：《安徽大學(xué)》2017年碩士論文　論文類型：學(xué)位論文

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【摘要】：在科學(xué)技術(shù)迅速更新?lián)Q代,不斷發(fā)展的今天,市場競爭日益激烈,科技創(chuàng)新作為提高社會生產(chǎn)力和綜合國力的戰(zhàn)略支撐,產(chǎn)生的乘數(shù)效應(yīng)可以通過科技的滲透,提升我國經(jīng)濟增長質(zhì)量。當(dāng)創(chuàng)新驅(qū)動成為經(jīng)濟新常態(tài)的新引擎,企業(yè)只有將創(chuàng)新作為戰(zhàn)略立足點,才能適應(yīng)激烈的市場競爭。創(chuàng)新團隊是企業(yè)培育創(chuàng)新性人才的重要形式,對創(chuàng)新團隊進行科學(xué)地激勵,可以激發(fā)創(chuàng)新團隊成員工作激情,促進團隊成員知識和技能的提升,從而最終促進創(chuàng)新能力的提高。在此背景之下,如何創(chuàng)新企業(yè)創(chuàng)新團隊激勵方式,提高企業(yè)創(chuàng)新團隊成員工作積極性和主動性,提升創(chuàng)新水平,尤為迫切。電子商務(wù)服務(wù)業(yè)是現(xiàn)代服務(wù)業(yè)的重要組成部分,近年來發(fā)展迅速。團隊作為現(xiàn)代組織形式,在電子商務(wù)服務(wù)業(yè)企業(yè)中廣泛運用。創(chuàng)新團隊整體創(chuàng)新績效與團隊成員個人貢獻和團隊協(xié)作能力息息相關(guān),個人貢獻與協(xié)作行為得以有效激發(fā)是創(chuàng)新團隊激勵的目標和關(guān)鍵。服務(wù)業(yè)創(chuàng)新團隊成員具備知識員工的一般特征,與此同時又由于團隊協(xié)作的工作環(huán)境、服務(wù)創(chuàng)新目標的要求等原因,對其進行團隊激勵工作復(fù)雜程度高。本文通過對電子商務(wù)創(chuàng)新團隊概念的界定和激勵效果評價相關(guān)理論的梳理,試圖提出衡量電子商務(wù)創(chuàng)新團隊激勵效果的評價指標體系,并將這一評價指標體系運用到激勵效果實際評價中,并針對不足提出改善建議。本文的研究內(nèi)容主要包括:首先對國內(nèi)外創(chuàng)新團隊、團隊激勵、激勵效果評價的研究現(xiàn)狀進行總結(jié)和分析,發(fā)現(xiàn)國內(nèi)對于企業(yè)創(chuàng)新團隊激勵的研究較少,對創(chuàng)新團隊激勵效果評價研究更少,故本文將企業(yè)創(chuàng)新團隊激勵效果研究作為研究切入點;其次,通過對電子商務(wù)創(chuàng)新團隊的概念進行界定,對團隊激勵理論、創(chuàng)新團隊激勵理論以及激勵效果評價理論進行梳理,建立本文的理論基礎(chǔ),從團隊任務(wù)完成度和團隊成員工作滿意度兩個方面建立激勵效果評價指標體系;然后以M企業(yè)為例,進行創(chuàng)新團隊激勵效果評價指標體系的實際應(yīng)用:采用層次分析法改進的G1賦權(quán)法,確定評價指標體系權(quán)重;運用模糊綜合評價法進行M企業(yè)的創(chuàng)新團隊激勵效果評價;最后,對評價結(jié)果具體分析,針對M企業(yè)激勵途徑的不足之處提出具體改進建議。
[Abstract]:With the rapid upgrading and continuous development of science and technology, the market competition is becoming increasingly fierce. As a strategic support to improve social productivity and comprehensive national strength, scientific and technological innovation can generate multiplier effect through the infiltration of science and technology. To improve the quality of China's economic growth. When innovation drive becomes the new engine of the new normal economy, enterprises only take innovation as the strategic foothold. Innovation team is an important form for enterprises to cultivate innovative talents. To stimulate the innovation team scientifically can stimulate the enthusiasm of the members of the innovation team. Promote the knowledge and skills of team members, and ultimately promote the improvement of innovation ability. In this context, how to innovate the innovation of enterprise team incentives. It is particularly urgent to improve the enthusiasm and initiative of the members of the enterprise innovation team and to improve the level of innovation. E-commerce service industry is an important part of the modern service industry. In recent years, as a modern organizational form, team is widely used in e-commerce service enterprises. The overall innovation performance of innovation team is closely related to the individual contribution and team cooperation ability of team members. Individual contribution and collaborative behavior can be effectively stimulated is the goal and key of innovation team motivation. Service innovation team members have the general characteristics of knowledge workers at the same time because of the working environment of team cooperation. Because of the requirement of service innovation goal, the work of team incentive is complicated. This paper combs the definition of the concept of e-business innovation team and the related theory of incentive effect evaluation. This paper tries to put forward an evaluation index system to measure the incentive effect of e-business innovation team, and applies this evaluation index system to the actual evaluation of incentive effect. The main research contents of this paper are as follows: firstly, summarize and analyze the current research situation of innovation team, team incentive and incentive effect evaluation at home and abroad. It is found that there is less research on the incentive effect of the enterprise innovation team in China and less on the evaluation of the incentive effect of the innovation team, so this paper takes the research on the incentive effect of the enterprise innovation team as the starting point. Secondly, through the definition of e-commerce innovation team concept, the team incentive theory, innovation team incentive theory and incentive effect evaluation theory are combed to establish the theoretical basis of this paper. The evaluation index system of incentive effect is established from two aspects: team task completion degree and team members' job satisfaction. Then take M enterprise as an example to carry on the innovation team incentive effect appraisal index system actual application: uses the analytic hierarchy process to improve the G1 weight method, determines the evaluation index system weight; Using fuzzy comprehensive evaluation method to evaluate the incentive effect of innovation team in M enterprise; Finally, the evaluation results are analyzed, and suggestions for improvement are put forward in view of the inadequacies of M enterprise incentive approach.
【學(xué)位授予單位】：安徽大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2017
【分類號】：F272.92;F724.6

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