【摘要】：隨著中國宏觀經(jīng)濟(jì)的發(fā)展和市場需求的推動,大型商用空調(diào)近幾年在國內(nèi)市場呈現(xiàn)快速增長的趨勢。本文介紹了大型商用空調(diào)近兩年整體市場形勢和國內(nèi)各競爭對手在市場中的定位和策略,分析CX公司概況、客戶對產(chǎn)品的需求和研發(fā)團(tuán)隊內(nèi)部配置資源。采用CX公司內(nèi)部誤工數(shù)據(jù)收集系統(tǒng)進(jìn)行定量分析,結(jié)合調(diào)研問卷反饋統(tǒng)計進(jìn)行定性分析,歸納出大型商用空調(diào)新產(chǎn)品開發(fā)項目過程中出現(xiàn)的幾個問題。主要問題涉及團(tuán)隊經(jīng)驗預(yù)期評估與實際不匹配、產(chǎn)品系統(tǒng)與核心部件并行開發(fā)問題、人員管理和項目激勵影響,并采用魚骨分析法分析幾個問題的原因。結(jié)合分析的原因和新產(chǎn)品開發(fā)相關(guān)理論提出改進(jìn)建議,改進(jìn)建議包括國外技術(shù)專家需要更長時間駐留中國;項目管理層運用合適的方法或工具評估團(tuán)隊經(jīng)驗需求;改進(jìn)并行工程流程;更好地運用在線數(shù)據(jù)交互平臺;人員專業(yè)化分工和更大力度的項目激勵,同時討論了改進(jìn)建議的可行性和風(fēng)險。最后用歸納法討論提出結(jié)論,即針對開發(fā)周期長、技術(shù)創(chuàng)新大和有子項目的產(chǎn)品開發(fā)項目,要重點考慮團(tuán)隊經(jīng)驗評估、產(chǎn)品的技術(shù)儲備、并行工程的時間優(yōu)化、數(shù)據(jù)交互平臺的運用以及項目激勵的影響。為類似新產(chǎn)品開發(fā)項目的更好運作提供參考。
[Abstract]:With the development of China's macro economy and the promotion of market demand, large-scale commercial air conditioners have shown a rapid growth trend in the domestic market in recent years. This paper introduces the overall market situation of large-scale commercial air conditioning in recent two years and the positioning and strategy of domestic competitors in the market, analyzes the general situation of CX Company, customer demand for products and internal allocation resources of R & D team. In this paper, the internal delay data collection system of CX Company is used for quantitative analysis and qualitative analysis based on questionnaire feedback statistics, and several problems in the process of large-scale commercial air conditioning new product development project are summed up. The main problems are the mismatch between team experience expectation evaluation and reality, the concurrent development of product system and core components, the influence of personnel management and project motivation, and the reasons for these problems are analyzed by fish bone analysis method. Based on the analysis of the reasons and related theories of new product development, suggestions for improvement, including the need for foreign technical experts to stay in China longer; project management to use appropriate methods or tools to assess team experience needs; Improving the concurrent engineering process; making better use of the online data exchange platform; specialization of personnel and greater project incentives; and discussing the feasibility and risk of the improvement proposal. Finally, the conclusion is put forward by induction, that is, for the product development projects with long development cycle, great technological innovation and sub-projects, we should focus on the evaluation of team experience, the technical reserve of products, and the time optimization of concurrent engineering. The use of data interaction platforms and the impact of project incentives. Provide reference for better operation of similar new product development projects.
【學(xué)位授予單位】：上海交通大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2014
【分類號】：F426.6;F273.1

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本文編號：2367749