【摘要】：時(shí)代的進(jìn)步，技術(shù)水平的提高，為供電公司的發(fā)展模式提供了新的發(fā)展方向，供電公司的經(jīng)營模式已經(jīng)轉(zhuǎn)變?yōu)橐劳谢ヂ?lián)網(wǎng)和智能化來進(jìn)行發(fā)展。隨著國家對(duì)電力公司總方案的調(diào)整，和具有針對(duì)性的一些政策法規(guī)的發(fā)布，各個(gè)市級(jí)電力公司，不僅需要在技術(shù)不斷進(jìn)步，同時(shí)也需要在經(jīng)營模式、內(nèi)部運(yùn)作方面不斷尋求突破。市場(chǎng)競(jìng)爭(zhēng)的加劇，顧客爭(zhēng)奪及服務(wù)質(zhì)量成為供電公司發(fā)展的主要針對(duì)目標(biāo)，為了適應(yīng)市場(chǎng)環(huán)境的發(fā)展，提升企業(yè)自身實(shí)力，通過以價(jià)值理論為基礎(chǔ)，結(jié)合供電公司自身的技術(shù)特點(diǎn)及環(huán)境條件，找尋企業(yè)發(fā)展的模式，在這些轉(zhuǎn)變中，以集約化管理為核心的理論不斷發(fā)展壯大，成為企業(yè)發(fā)展模式改革的重點(diǎn)項(xiàng)目。本文主要對(duì)H供電公司集約化管理進(jìn)行研究，并結(jié)合顧客需求，以顧客價(jià)值導(dǎo)向?yàn)槌霭l(fā)站點(diǎn)，研究集約化管理。 本文通過對(duì)H供電公司的企業(yè)概況進(jìn)行介紹并對(duì)集約化管理的總體思路進(jìn)行分析，闡明集約化管理的目的，是以構(gòu)建制度體系、確立標(biāo)準(zhǔn)體系、構(gòu)建信息通信支撐體系、建立統(tǒng)一企業(yè)文化和安全保障體系為目的的。為了保證集約化管理項(xiàng)目的順利，本文分別從計(jì)劃體系、運(yùn)行體系和營銷體系三個(gè)方面進(jìn)行了深入分析，對(duì)每個(gè)體系中的顧客需求所來的優(yōu)勢(shì)進(jìn)行了分析和總結(jié)，，并對(duì)三個(gè)體系構(gòu)建的思路進(jìn)行了探討，每個(gè)體系的內(nèi)容加以詳細(xì)加闡述，并介紹了三個(gè)體系的建立流程。同時(shí)為保障計(jì)劃體系、運(yùn)行體系和營銷體系的順利構(gòu)建，分別介紹了具體的保障措施。
[Abstract]:The progress of the times and the improvement of the technology level have provided a new development direction for the development mode of the power supply company. The management mode of the power supply company has changed to rely on the Internet and intelligence to carry on the development. With the adjustment of the state's overall plan for power companies, and the publication of some targeted policies and regulations, each municipal power company needs not only continuous technological progress, but also a business model. Internal operations continue to seek breakthroughs. With the aggravation of market competition, customer competition and service quality become the main target of the development of power supply companies. In order to adapt to the development of the market environment and enhance the strength of enterprises, through the theory of value as the basis, Combined with the technical characteristics and environmental conditions of the power supply company, the mode of enterprise development is sought. In these changes, the theory with intensive management as the core has been developed and strengthened, and has become the key item of the reform of enterprise development mode. In this paper, the intensive management of H power supply company is studied, and based on customer demand and customer value orientation, intensive management is studied. This paper introduces the general situation of H power supply company and analyzes the general idea of intensive management. The purpose of intensive management is to construct system, establish standard system, and construct information communication support system. To establish a unified corporate culture and security system for the purpose. In order to ensure the success of intensive management projects, this paper analyzes the three aspects of planning system, operation system and marketing system, and analyzes and summarizes the advantages of customer demand in each system. The ideas of three systems are discussed, the contents of each system are elaborated in detail, and the establishment process of the three systems is introduced. At the same time, in order to guarantee the planning system, the operation system and the marketing system of the smooth construction, respectively introduced the specific safeguard measures.
【學(xué)位授予單位】：哈爾濱理工大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2014
【分類號(hào)】：F426.61

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本文編號(hào)：2264289