水電集團基礎設施業(yè)務發(fā)展模式研究
本文選題:基礎設施業(yè)務 切入點:業(yè)務模式 出處:《電子科技大學》2014年碩士論文 論文類型:學位論文
【摘要】:本文以中國水利水電建設集團(簡稱水電集團)為研究樣本,根據(jù)水電集團基礎設施業(yè)務發(fā)展需要,進行企業(yè)發(fā)展模式的創(chuàng)新研究。當今企業(yè)之間的競爭,不再僅僅依靠產品之間的競爭,企業(yè)業(yè)務發(fā)展模式之間的競爭變成了企業(yè)成敗的關鍵。企業(yè)業(yè)務發(fā)展模式并非是一成不變的,在不同的發(fā)展階段,企業(yè)需要根據(jù)自身的經(jīng)營目標和市場變化等情況,不斷調整或者創(chuàng)新其業(yè)務模式,尋找出適合企業(yè)每一階段的最佳業(yè)務發(fā)展模式。近年來水電集團實施戰(zhàn)略轉型,業(yè)務重心逐漸從傳統(tǒng)的水電主業(yè)轉向非水電基礎設施業(yè)務。基礎設施業(yè)務的發(fā)展狀況對集團的發(fā)展至關重要。外部宏觀經(jīng)濟環(huán)境的改變和國家相關政策的出臺,都對中國傳統(tǒng)的水電建設業(yè)務市場產生了巨大的影響。可供開發(fā)的水電資源正在不斷縮減,水電建設的市場空間越來越小,我國已逐漸步入了水電開發(fā)階段性的“后水電時代”。在可預期的水電投資方面,市場容量已遠遠不能滿足集團持續(xù)快速發(fā)展的需要,僅局限于水電建筑領域將對集團做大做強的發(fā)展目標造成阻礙,必須重新審視集團現(xiàn)有的業(yè)務發(fā)展,對其進行創(chuàng)新、完善甚至重建以適應集團轉型階段的發(fā)展需要。面臨這樣的特殊時期,集團加大基礎設施業(yè)務的拓展力度不但非常必要,而且迫在眉睫,這是集團加速實現(xiàn)轉型升級的良好機遇和巨大挑戰(zhàn)。在這樣的背景變化下,本文旨在通過對企業(yè)業(yè)務模式的概念及特點等進行的理論研究和對相關案例的分析,找出企業(yè)業(yè)務發(fā)展模式的普遍規(guī)律。并在此基礎上,結合本企業(yè)的發(fā)展現(xiàn)狀,分析中國非水電基礎設施建設行業(yè)的市場特點,剖析集團在戰(zhàn)略執(zhí)行、能力建設、組織結構和知識管理等方面的主要問題,力圖實現(xiàn)集團內部管理模式上的深刻變革,進一步優(yōu)化配置集團內部資源,大力拓展集團非水電基礎設施建設業(yè)務,并對集團現(xiàn)有的業(yè)務發(fā)展模式提出創(chuàng)新性建議,以適應新環(huán)境的需要,為本企業(yè)的持續(xù)穩(wěn)定發(fā)展提供參考。
[Abstract]:This paper takes the China Water Conservancy and Hydropower Construction Group (hydropower group) as the research sample, according to the need of infrastructure business development of hydropower group, carries on the innovation research of the enterprise development model. Instead of relying solely on competition among products, competition between enterprise business development models becomes the key to success or failure of an enterprise. Business development models of enterprises are not static, at different stages of development. Enterprises need to constantly adjust or innovate their business models according to their own business objectives and market changes, and find out the best business development model suitable for each stage of the enterprise. In recent years, hydropower group has implemented strategic transformation. The development of infrastructure business is very important to the development of the group. The change of the external macroeconomic environment and the introduction of relevant national policies. Both have had a great impact on the traditional hydropower construction business market in China. The hydropower resources available for development are shrinking, and the market space for hydropower construction is becoming smaller and smaller. China has gradually entered the stage of hydropower development "post-hydropower era". In terms of predictable hydropower investment, the market capacity is far from meeting the needs of the group's sustained and rapid development. Being confined to the field of hydropower construction will hinder the group's development goal of becoming bigger and stronger. It is necessary to re-examine the existing business development of the group and innovate it. Perfect or even rebuild to meet the needs of the group's development in the transition period. Facing such a special period, it is not only necessary, but also urgent, for the Group to expand its infrastructure business. This is a good opportunity and a great challenge for the Group to accelerate its transformation and upgrade. Under such background changes, this paper aims at theoretical research on the concept and characteristics of enterprise business model and analysis of relevant cases. Find out the general law of enterprise business development mode. On the basis of this, combined with the present situation of the enterprise, analyze the market characteristics of China's non-hydropower infrastructure construction industry, and analyze the group's strategic implementation and capacity building. The main problems in organizational structure and knowledge management are to realize the profound changes in the internal management mode of the group, to further optimize the allocation of internal resources of the group, and to vigorously expand the group's non-hydropower infrastructure construction business. In order to meet the needs of the new environment and provide reference for the sustainable and stable development of the enterprise, the paper puts forward some innovative suggestions on the existing business development mode of the Group.
【學位授予單位】:電子科技大學
【學位級別】:碩士
【學位授予年份】:2014
【分類號】:F426.61;F426.91
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