C2C市場(chǎng)中基于商品類型的價(jià)格離散度及成因分析
發(fā)布時(shí)間:2018-06-07 15:22
本文選題:CC + 商品類型 ; 參考:《商業(yè)經(jīng)濟(jì)研究》2017年10期
【摘要】:價(jià)格離散是一種看似簡單但卻有趣的價(jià)格差異現(xiàn)象,很早人們就開始嘗試解答這一現(xiàn)象的相關(guān)問題,為什么不同賣家對(duì)同一種商品的定價(jià)存在差別,而這種差別產(chǎn)生的根源又是什么?在網(wǎng)絡(luò)市場(chǎng)形成以前,人們對(duì)傳統(tǒng)環(huán)境中的價(jià)格離散現(xiàn)象已有了較為深入的研究。那么,C2C市場(chǎng)中,價(jià)格離散度到底有多大?為什么價(jià)格離散并沒有消失在這個(gè)市場(chǎng)中呢?這些有趣的問題值得去深入研究,探索交易能否達(dá)成的關(guān)鍵因素——價(jià)格在這一市場(chǎng)中的重要特征,為交易參與者提供關(guān)于價(jià)格機(jī)制的指引,為市場(chǎng)更成熟的發(fā)展提供方向。因此,對(duì)于電子商務(wù)零售市場(chǎng)中擁有重要地位的C2C市場(chǎng)有必要進(jìn)行獨(dú)立的價(jià)格離散相關(guān)研究,從而使其更有針對(duì)性的實(shí)踐指導(dǎo)意義。
[Abstract]:Price dispersion is a seemingly simple but interesting phenomenon of price difference, and people have been trying to answer the related question of this phenomenon, why different sellers of the same commodity pricing differences, And what is the root of this difference? Before the formation of the network market, people have deeply studied the price dispersion phenomenon in the traditional environment. So in the C2C market, how big is the price dispersion? Why is price dispersion not disappearing in this market? These interesting questions are worth studying deeply, exploring the key factor of whether the transaction can be achieved-the important characteristic of price in this market, providing the guidance on price mechanism for trading participants, and providing the direction for more mature development of the market. Therefore, it is necessary to carry on the independent price discretization related research to the C2C market which has the important position in the electronic commerce retail market, in order to make it have the practical guiding significance more pertinently.
【作者單位】: 北京健康有益科技有限公司;北京減脂時(shí)代科技有限公司;
【分類號(hào)】:F724.6
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