基于創(chuàng)業(yè)教育的高校校園電子商務(wù)實踐研究
發(fā)布時間:2018-03-03 11:09
本文選題:高校創(chuàng)業(yè)教育 切入點:校園電子商務(wù)創(chuàng)業(yè) 出處:《西南交通大學(xué)》2013年碩士論文 論文類型:學(xué)位論文
【摘要】:作為高校教育熱點之一的創(chuàng)業(yè)教育,從上世紀(jì)中期在美國、歐洲等國家興起,我國的眾多高校也在緊隨其后,以不同形式開展著這一教育活動。開展創(chuàng)業(yè)教育主要的目標(biāo)就是一一通過創(chuàng)業(yè)教育來提升高校學(xué)生的創(chuàng)新能力、創(chuàng)業(yè)素養(yǎng)以及專業(yè)學(xué)習(xí)的動手實踐能力等等,而進行創(chuàng)業(yè)教育單靠理論教育是無法實現(xiàn)培養(yǎng)學(xué)生相關(guān)能力的目的的。 伴隨電子商務(wù)浪潮席卷全球的今天,電子商務(wù)也進入了大學(xué)校園,校園電子商務(wù)創(chuàng)業(yè)也因此而如火如茶地進行著。本文結(jié)合高校創(chuàng)業(yè)教育的發(fā)展情況,并結(jié)合當(dāng)前校園電子商務(wù)創(chuàng)業(yè)中,對遇到的實際問題等進行了細(xì)致研究分析,首先對創(chuàng)業(yè)教育的發(fā)展現(xiàn)狀等進行了分析研究,進而根據(jù)校園電子商務(wù)創(chuàng)業(yè)的內(nèi)在要求和創(chuàng)業(yè)教育的具體情況相結(jié)合,提出高校進行校園電子商務(wù)創(chuàng)業(yè)的必要性,并采取問卷調(diào)查的方式來對學(xué)生參與創(chuàng)業(yè)的意愿等進行了較為詳細(xì)的調(diào)查以及分析研究,這樣更有利于本文后期針對校園電子商務(wù)創(chuàng)業(yè)的實施起到參考作用;其次根據(jù)實際案例一一四川工商職業(yè)技術(shù)學(xué)院的校園電子商務(wù)創(chuàng)業(yè)實例說明,校園電子商務(wù)創(chuàng)業(yè)的實際意義和價值;最后,通過對相關(guān)實例的研究分析,對與高校校園電子商務(wù)創(chuàng)業(yè)有關(guān)的高校和相關(guān)政府部門提出了本文的研究觀點和建議,以期改進和完善我國現(xiàn)行的高校創(chuàng)業(yè)教育體系,促進高校校園電子商務(wù)的健康、持續(xù)發(fā)展。 本文的研究價值在于,通過對我國創(chuàng)業(yè)教育的研究,結(jié)合校園電子商務(wù)創(chuàng)業(yè)的開展,不僅有利于探索更適合我國國情的創(chuàng)業(yè)教育方式,更重要的在于通過校園電子商務(wù)創(chuàng)業(yè),能夠有效促進高校創(chuàng)業(yè)教育的發(fā)展,能夠有效指導(dǎo)高校相關(guān)專業(yè)的建設(shè),能夠有效緩解我國高校畢業(yè)生就業(yè)問題等等一系列問題,為培養(yǎng)具有自主創(chuàng)新能力的人才提供了良好的借鑒和參考。
[Abstract]:As one of the hotspots of higher education, entrepreneurship education has risen in the United States, Europe and other countries since the middle of 0th century, followed by many universities in our country. The main goal of developing entrepreneurship education is to enhance the students' innovative ability, entrepreneurial accomplishment and practical ability of professional learning through entrepreneurship education, and so on. However, the aim of cultivating students' relevant ability can not be achieved by theoretical education alone. With the tide of electronic commerce sweeping the world today, electronic commerce has also entered university campuses, and the campus e-commerce entrepreneurship has been carried on like tea. This paper combines the development of entrepreneurship education in colleges and universities. Combined with the current campus e-commerce entrepreneurship, the actual problems encountered have been carefully studied and analyzed. Firstly, the development status of entrepreneurship education has been analyzed and studied. Then according to the inherent requirements of campus e-commerce entrepreneurship and the specific situation of entrepreneurship education, the necessity of campus e-commerce entrepreneurship in colleges and universities is put forward. And the way of questionnaire investigation and analysis of students' willingness to participate in entrepreneurship, which is more conducive to the implementation of the campus e-commerce entrepreneurship in the later stage of this paper plays a reference role; Secondly, according to the actual case-the example of campus e-commerce entrepreneurship in Sichuan Institute of Business and Technology-illustrates the practical significance and value of campus e-commerce entrepreneurship; finally, through the research and analysis of relevant examples, In order to improve and perfect the current education system of entrepreneurship in colleges and universities, and promote the health of electronic commerce in colleges and universities, this paper puts forward some research points and suggestions to the universities and related government departments related to the establishment of e-commerce in colleges and universities. Sustained development. The research value of this paper lies in that, through the research of entrepreneurship education in our country and the development of campus electronic commerce, it is not only helpful to explore the way of entrepreneurship education that is more suitable for our country's national conditions, but also more important is to start an undertaking through campus electronic commerce. It can effectively promote the development of entrepreneurship education in colleges and universities, can effectively guide the construction of related majors in colleges and universities, can effectively alleviate the employment problems of college graduates in China, and so on. It provides a good reference and reference for cultivating talents with independent innovation ability.
【學(xué)位授予單位】:西南交通大學(xué)
【學(xué)位級別】:碩士
【學(xué)位授予年份】:2013
【分類號】:G647.38;F724.6
【參考文獻(xiàn)】
相關(guān)期刊論文 前6條
1 梅偉惠;;美國高校創(chuàng)業(yè)教育模式研究[J];比較教育研究;2008年05期
2 李俊;;電子商務(wù)專業(yè)人才就業(yè)不對口分析與對策探索[J];電子商務(wù);2010年07期
3 歷建剛;;創(chuàng)業(yè)教育與電子商務(wù)平臺[J];中國冶金教育;2011年03期
4 許斌;;高職院校創(chuàng)業(yè)教育模式的探討[J];企業(yè)家天地下半月刊(理論版);2010年01期
5 勒中堅;吳琴芬;陳瑞華;;基于高校校園電子商務(wù)環(huán)境的大學(xué)生創(chuàng)業(yè)風(fēng)險分析[J];商場現(xiàn)代化;2008年06期
6 范錫霞;;大學(xué)生創(chuàng)業(yè)教育現(xiàn)狀分析與對策研究[J];天津職業(yè)院校聯(lián)合學(xué)報;2010年01期
,本文編號:1560782
本文鏈接:http://sikaile.net/jingjilunwen/dianzishangwulunwen/1560782.html
最近更新
教材專著