日本動(dòng)畫(huà)產(chǎn)業(yè)國(guó)際化的發(fā)展路徑
發(fā)布時(shí)間:2018-04-30 05:36
本文選題:產(chǎn)業(yè)國(guó)際化 + 日本動(dòng)畫(huà); 參考:《傳媒》2017年18期
【摘要】:正作為全球的文化產(chǎn)業(yè)大國(guó),日本始終致力于采取多元措施突破現(xiàn)實(shí)困境,以確保其在文化輸出方面的國(guó)際優(yōu)勢(shì)與地位。在積極推動(dòng)文化產(chǎn)業(yè)發(fā)展的基礎(chǔ)上,日本通過(guò)全面的策略不斷開(kāi)拓國(guó)際市場(chǎng),擴(kuò)大其文化的海外輸出規(guī)模,以獲取更多的全球市場(chǎng)份額,這已成為日本的發(fā)展趨勢(shì),并通過(guò)長(zhǎng)期努力取得了顯著成效,其中動(dòng)畫(huà)產(chǎn)業(yè)的輸出表現(xiàn)最為突出。近十年來(lái),日本動(dòng)畫(huà)產(chǎn)業(yè)平均年產(chǎn)值高達(dá)2000億日元,再加上動(dòng)畫(huà)衍生品的銷售收入,動(dòng)畫(huà)產(chǎn)業(yè)產(chǎn)值在日
[Abstract]:As a big country of cultural industry in the world, Japan is always committed to taking pluralistic measures to break through the dilemma of reality, in order to ensure its international advantage and position in the field of cultural export. On the basis of actively promoting the development of the cultural industry, Japan has continued to open up the international market through a comprehensive strategy to expand the scale of its culture's overseas exports in order to gain more global market share, which has become Japan's development trend. And through long-term efforts to achieve remarkable results, in which animation industry output performance is the most prominent. In the past decade, the average annual output value of Japanese animation industry is as high as 200 billion yen, plus the sales revenue of animation derivatives, the animation industry output value is in Japan.
【作者單位】: 北華大學(xué);
【分類號(hào)】:J954
【相似文獻(xiàn)】
相關(guān)碩士學(xué)位論文 前1條
1 劉朝圓;中外電影文化產(chǎn)業(yè)國(guó)際化比較研究[D];河北經(jīng)貿(mào)大學(xué);2014年
,本文編號(hào):1823318
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