博弈關(guān)系下滇南段茶馬古道文化線(xiàn)路旅游活動(dòng)利益相關(guān)者矛盾分析及共贏策略研究(英文)
【文章目錄】:
1 Introduction
2 Definition of the core interests of tourism along the Ancient Tea Horse Road cultural route in the south of Yunnan
2.1 Definition of interests
2.2 Definition of core interests
3 Analysis of the subjects of tourism interests along the Ancient Tea Horse Road cultural route in the south of Yunnan
3.1 Analysis of stakeholders
3.1.1 Governments
3.1.2 Tourism enterprises
3.1.3 Communities and residents
3.2 Analysis of contradictions in the game relationship
3.2.1 The game relationship and contradictions between governments and community residents
3.2.2 Game relationship and contradiction between governments and tourism enterprises
3.2.3 Game relationship and contradictions between community residents and tourism enterprises
4 Suggestions for win-win strategies
4.1 The establishment of appropriate mechanisms
4.2 The essentials of realizing interests
4.3 Supervision and management
4.4 Community participation
5 Conclusions
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