本文選題：跨境電子商務(wù) + 跨境物流　； 參考：《海南大學(xué)》2017年碩士論文

【摘要】：近年來(lái),網(wǎng)絡(luò)技術(shù)的普及和經(jīng)濟(jì)全球化的進(jìn)程使得跨境電子商務(wù)蓬勃發(fā)展。眾所周知,跨境電子商務(wù)的進(jìn)步離不開(kāi)強(qiáng)大的經(jīng)濟(jì)購(gòu)買力與互聯(lián)網(wǎng)技術(shù)的進(jìn)步。2016年我國(guó)國(guó)內(nèi)生產(chǎn)總值超過(guò)74萬(wàn)億,僅次于美國(guó)排名世界第二,全國(guó)互聯(lián)網(wǎng)用戶數(shù)量達(dá)到7.21億,互聯(lián)網(wǎng)滲透率超過(guò)52.3%,這龐大的數(shù)據(jù)背后為跨境電子商務(wù)的發(fā)展提供了無(wú)限的可能。2016年我國(guó)跨境電子商務(wù)物流市場(chǎng)總體規(guī)模超過(guò)1.9萬(wàn)億元,為我國(guó)物流業(yè)增加值貢獻(xiàn)了將近17%的份額�？缇畴娮由虅�(wù)的飛速發(fā)展對(duì)跨境物流提出了越來(lái)越高的要求,我國(guó)現(xiàn)階段跨境物流整體發(fā)展水平偏低,起步晚、成本高、基礎(chǔ)設(shè)施建設(shè)落后、管理水平低、缺乏專業(yè)技術(shù)人才等問(wèn)題始終困擾著我國(guó)跨境電子商務(wù)企業(yè)和物流公司�？缇澄锪鞯陌l(fā)展水平是制約跨境電子商務(wù)長(zhǎng)遠(yuǎn)發(fā)展的重要因素,今后跨境物流如何發(fā)展值得我們深入探討�？缇畴娮由虅�(wù)作為一種快捷的交易方式只有將虛擬活動(dòng)與實(shí)體形式有效結(jié)合才能顯示其總體價(jià)值,跨境物流可以提高跨境電子商務(wù)的效率,協(xié)調(diào)跨境電子商務(wù)發(fā)展的目標(biāo),擴(kuò)大跨境電子商務(wù)影響力。如何運(yùn)作跨境電子商務(wù)物流,解決中國(guó)跨境電子商務(wù)物流難題,這是一個(gè)亟需展開(kāi)和完善的課題。本文在大量閱讀跨境電子商務(wù)與跨境物流相關(guān)資料的基礎(chǔ)上,利用問(wèn)卷調(diào)查法成功收集到14個(gè)影響指標(biāo)的168個(gè)數(shù)據(jù),然后利用SPSS數(shù)據(jù)分析軟件對(duì)所得到的數(shù)據(jù)進(jìn)行因子分析,可以找到5個(gè)主要影響因子,成功構(gòu)建跨境物流影響因素指標(biāo)體系。我們可以根據(jù)所構(gòu)建的跨境物流影響因素指標(biāo)體系更有針對(duì)性的對(duì)跨境物流提出改進(jìn)意見(jiàn),以便其未來(lái)更好的發(fā)展。
[Abstract]:In recent years, the popularization of network technology and the process of economic globalization make cross-border e-commerce flourish. As we all know, the progress of cross-border e-commerce cannot be achieved without strong economic purchasing power and advances in Internet technology. In 2016, China's GDP exceeded 74 trillion, second only to the United States in the world, with the number of Internet users reaching 721 million nationwide. The Internet penetration rate exceeds 52.3 yuan, which provides unlimited possibilities for the development of cross-border e-commerce. In 2016, the overall scale of China's cross-border e-commerce logistics market exceeded 1.9 trillion yuan. For our country logistics industry added value contributed nearly 17% share. The rapid development of cross-border electronic commerce has put forward higher and higher requirements for cross-border logistics. At present, the overall development level of cross-border logistics in China is low, starting late, high cost, backward infrastructure construction and low management level. Lack of professional and technical personnel has always troubled our cross-border e-commerce enterprises and logistics companies. The development level of cross-border logistics is an important factor restricting the long-term development of cross-border e-commerce. As a fast transaction mode, cross-border e-commerce can only show its overall value by effectively combining virtual activities with entity forms. Cross-border logistics can improve the efficiency of cross-border e-commerce and coordinate the development goals of cross-border e-commerce. Expand the influence of cross-border e-commerce. How to operate cross-border e-commerce logistics and solve the problem of cross-border e-commerce logistics in China is an urgent task to be developed and perfected. On the basis of reading a lot of information about cross-border electronic commerce and cross-border logistics, this paper successfully collected 168 data of 14 impact indicators by questionnaire, and then used SPSS data analysis software to carry on factor analysis to the obtained data. Five main influencing factors can be found, and the index system of influencing factors of cross-border logistics can be constructed successfully. According to the index system of the influencing factors of cross-border logistics, we can put forward some suggestions for the improvement of cross-border logistics, so as to improve the development of cross-border logistics in the future.
【學(xué)位授予單位】：海南大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2017
【分類號(hào)】：F259.2

【參考文獻(xiàn)】

相關(guān)期刊論文 前10條

1 羅s，

本文編號(hào)：2034342