發(fā)布時(shí)間：2018-03-26 19:23

  本文選題：中國體育經(jīng)紀(jì)人　切入點(diǎn)：職能演變　出處：《北京體育大學(xué)》2017年碩士論文

【摘要】：近些年來,我國體育產(chǎn)業(yè)伴隨不斷發(fā)展的經(jīng)濟(jì)和國家政策的鼓勵(lì)逐漸活躍起來,體育中介市場是體育產(chǎn)業(yè)市場的重要紐帶,而體育經(jīng)紀(jì)人作為這中間最重要的主體之一,其發(fā)展脈絡(luò)可以從側(cè)面反映出整個(gè)市場和體育產(chǎn)業(yè)的發(fā)展情況;不僅如此,體育經(jīng)紀(jì)活動的活躍和發(fā)展對于體育產(chǎn)業(yè)市場的活躍和發(fā)展具有積極的促進(jìn)作用,同時(shí)還可以帶動體育消費(fèi)。本文以中國體育經(jīng)紀(jì)人的職能為研究對象,采用文獻(xiàn)資料法、案例分析法、專家訪談法和比較分析法對我國體育經(jīng)紀(jì)人發(fā)展過程及不同階段的職能進(jìn)行整理歸納,分析其影響因素并提出對策建議。本文的研究首先將中國體育經(jīng)紀(jì)人的發(fā)展歷程歸納為兩個(gè)階段:探索階段(1983年-1993年)和發(fā)展階段(1994年至今),分別對階段內(nèi)的背景和代表案例進(jìn)行分析;然后結(jié)合不同階段內(nèi)的發(fā)展情況和代表案例等對兩個(gè)階段的體育經(jīng)紀(jì)人職能進(jìn)行概括總結(jié),梳理其演變的歷程;而后從推動和制約兩個(gè)角度對影響中國體育經(jīng)紀(jì)人職能發(fā)展的因素進(jìn)行分析和總結(jié);最后針對制約中國體育經(jīng)紀(jì)人發(fā)展的因素提出建議和對策。通過本文的研究,我們了解到從整體上看,我國體育經(jīng)紀(jì)人職能是在不斷發(fā)展完善的,在這個(gè)過程中經(jīng)紀(jì)人目的不斷明確、類別逐漸清晰、內(nèi)容逐漸完善,但同時(shí)也仍存在體育經(jīng)紀(jì)質(zhì)量不高等問題。推動中國體育經(jīng)紀(jì)人發(fā)展的因素主要包括經(jīng)濟(jì)、政治、政策、體育產(chǎn)業(yè)環(huán)境和經(jīng)紀(jì)行業(yè)的自身因素等;而制約其發(fā)展的因素主要包括我國體育產(chǎn)業(yè)的整體規(guī)模和產(chǎn)業(yè)結(jié)構(gòu)、體育管理體制、行業(yè)內(nèi)部的自律機(jī)制以及相關(guān)從業(yè)者的職業(yè)素質(zhì)和業(yè)務(wù)能力等。我國體育經(jīng)紀(jì)人行業(yè)今后的發(fā)展需要國家政策、體育產(chǎn)業(yè)、體育經(jīng)紀(jì)行業(yè)的共同發(fā)展來改善。國家發(fā)布相應(yīng)的政策法規(guī)鼓勵(lì)推動體育產(chǎn)業(yè)的發(fā)展,體育產(chǎn)業(yè)環(huán)境和體育產(chǎn)業(yè)結(jié)構(gòu)完善的同時(shí),體育經(jīng)紀(jì)行業(yè)內(nèi)部成立行業(yè)自律管理機(jī)構(gòu),完善體育經(jīng)紀(jì)法律法規(guī),高校和社會協(xié)調(diào)合作,多渠道多層次的進(jìn)行體育經(jīng)紀(jì)人的人才培養(yǎng)。通過這些方式為今后我國的體育經(jīng)紀(jì)行業(yè)創(chuàng)造一個(gè)良好的發(fā)展環(huán)境,建立健全行業(yè)管理制度和行業(yè)法規(guī),多途徑培養(yǎng)符合行業(yè)標(biāo)準(zhǔn)和市場需要的復(fù)合型人才從事體育經(jīng)紀(jì)工作,促進(jìn)體育經(jīng)紀(jì)人職能的完善,推動整個(gè)體育經(jīng)紀(jì)行業(yè)的蓬勃發(fā)展。
[Abstract]:In recent years, the sports industry in our country has become more and more active with the development of economy and the encouragement of national policies. The sports intermediary market is an important link of the sports industry market, and the sports broker is one of the most important subjects. Its development context can reflect the development of the whole market and the sports industry from the side; not only that, the active and development of sports brokerage activities has a positive role in promoting the active and development of the sports industry market. At the same time, it can also promote sports consumption. This paper takes the function of Chinese sports broker as the research object, uses the literature method, the case analysis method, This paper summarizes the development process and functions of sports brokers in China by means of expert interviews and comparative analysis. First, the development of Chinese sports agents is divided into two stages: the exploration stage (1983-1993) and the development stage (1994-present), respectively. Scene and representative case analysis; Then combined with the different stages of the development situation and representative cases of sports agents in the two stages of the general summary of the functions of sports agents to sort out the evolution of the course; Then it analyzes and summarizes the factors that affect the development of Chinese sports brokers from two angles of promoting and restricting. Finally, it puts forward some suggestions and countermeasures against the factors restricting the development of Chinese sports brokers. As a whole, we understand that the functions of sports agents in our country are constantly developing and improving. In this process, the purpose of the brokers is becoming clear, the categories are becoming clear, and the contents are gradually improving. But at the same time, there are still some problems such as low quality of sports brokers. The factors that promote the development of sports brokers in China include economy, politics, policy, environment of sports industry and the factors of their own. The factors restricting its development include the overall scale and industrial structure of the sports industry in China, the sports management system, The self-discipline mechanism within the industry and the professional quality and professional ability of the relevant practitioners. The future development of the sports broker industry in China needs the national policy, the sports industry, The state issues corresponding policies and regulations to encourage the development of the sports industry, while the environment of the sports industry and the structure of the sports industry are being improved, the sports brokerage industry has set up a self-discipline management body within the sports brokerage industry. We should perfect the laws and regulations of sports brokerage, coordinate and cooperate with the society, and train the talents of sports broker through many channels and levels. Through these ways, we can create a good environment for the development of sports brokerage industry in our country in the future. It is necessary to establish and perfect the trade management system and trade laws and regulations, train the compound talents who meet the industry standards and market needs to engage in sports brokerage work, promote the improvement of sports broker's function, and promote the vigorous development of the whole sports brokerage industry.
【學(xué)位授予單位】：北京體育大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2017
【分類號】：G80-05

【相似文獻(xiàn)】

相關(guān)期刊論文 前10條

1 張劍;我國體育經(jīng)紀(jì)人的管理[J];天津體育學(xué)院學(xué)報(bào);2000年02期

2 鄧藝華,吳衛(wèi)兵;我國體育經(jīng)紀(jì)人的興起及其管理芻議[J];南昌職業(yè)技術(shù)師范學(xué)院學(xué)報(bào);2000年02期

3 王亞瓊;美國體育經(jīng)紀(jì)人[J];黔南民族師專學(xué)報(bào);2000年03期

4 王景麗,王楠;中國體育經(jīng)紀(jì)人瑣談[J];中州大學(xué)學(xué)報(bào);2000年S1期

5 馬鐵;國際體育經(jīng)紀(jì)人——體育經(jīng)紀(jì)人縱橫談之一[J];經(jīng)紀(jì)人;2000年01期

6 陳立農(nóng);我國體育經(jīng)紀(jì)人發(fā)展現(xiàn)狀與對策的初步研究[J];廣州體育學(xué)院學(xué)報(bào);2001年04期

7 王聯(lián)聰,劉明輝;21世紀(jì)體育經(jīng)紀(jì)人應(yīng)具備的基本素質(zhì)[J];上海體育學(xué)院學(xué)報(bào);2001年S1期

8 陸前安,李寧;體育院校開設(shè)體育經(jīng)紀(jì)人專業(yè)的構(gòu)想[J];體育學(xué)刊;2001年02期

9 潘紹偉,高人煌;體育經(jīng)紀(jì)人條件論略[J];體育與科學(xué);2001年04期

10 駱秉全,張連民;淺談體育經(jīng)紀(jì)人及其發(fā)展[J];首都體育學(xué)院學(xué)報(bào);2001年02期

相關(guān)會議論文 前10條

1 邵淑月;王春香;李鵬;;關(guān)于體育經(jīng)紀(jì)人培養(yǎng)方式的探討[A];第七屆全國體育科學(xué)大會論文摘要匯編（一）[C];2004年

2 李海;胡愛本;;委托—代理關(guān)系下的體育經(jīng)紀(jì)人[A];第七屆全國體育科學(xué)大會論文摘要匯編（一）[C];2004年

3 龐徐薇;張玉玲;;我國體育經(jīng)紀(jì)人培訓(xùn)的初步探悉[A];首屆中國體育產(chǎn)業(yè)學(xué)術(shù)會議文集[C];2005年

4 高玖靈;陳輝;;構(gòu)造和諧社會中體育經(jīng)紀(jì)人發(fā)展現(xiàn)狀及對策研究[A];首屆中國體育產(chǎn)業(yè)學(xué)術(shù)會議文集[C];2005年

5 靳勇;李永輝;靳明;;我國體育經(jīng)紀(jì)人的管理體系構(gòu)建研究[A];第八屆全國體育科學(xué)大會論文摘要匯編（二）[C];2007年

6 靳勇;李永輝;;論我國體育經(jīng)紀(jì)人的管理模式及其管理職能[A];第五屆全國青年體育科學(xué)學(xué)術(shù)會議、第二屆中國體育博士高層論壇論文集[C];2008年

7 陳國磊;肖林鵬;王洪凱;;我國體育經(jīng)紀(jì)人發(fā)展中的政府行為研究(摘要)[A];第九屆全國體育科學(xué)大會論文摘要匯編(4)[C];2011年

8 曾旗;王佰超;;中國體育經(jīng)紀(jì)人的職能與發(fā)展策略研究[A];第二十屆全國高校田徑科研論文報(bào)告會論文專輯[C];2010年

9 李鵬;邵淑月;王春香;李軍;;關(guān)于我國體育經(jīng)紀(jì)人管理體制發(fā)展前景的研究[A];第七屆全國體育科學(xué)大會論文摘要匯編（一）[C];2004年

10 王春香;邵淑月;梁進(jìn);李軍;;經(jīng)濟(jì)轉(zhuǎn)型期我國體育經(jīng)紀(jì)人發(fā)展特點(diǎn)[A];第七屆全國體育科學(xué)大會論文摘要匯編（一）[C];2004年

相關(guān)重要報(bào)紙文章 前10條

1 ;體育經(jīng)紀(jì)人大有可為[N];北京日報(bào);2003年

2 阿廣;體育經(jīng)紀(jì)人悄然登場[N];國際金融報(bào);2002年

3 李曉東;體育經(jīng)紀(jì)人艱難面對市場[N];四川日報(bào);2005年

4 本報(bào)記者 高雯;揭開體育經(jīng)紀(jì)人的神秘面紗[N];市場報(bào);2002年

5 傅洋;體育經(jīng)紀(jì)人年薪起步10萬[N];市場報(bào);2005年

6 楊艷珊;深圳將誕生首批體育經(jīng)紀(jì)人[N];深圳商報(bào);2003年

7 本報(bào)記者 侯志鴻;體育經(jīng)紀(jì)人期待與國際接軌[N];中國消費(fèi)者報(bào);2001年

8 本報(bào)記者 宋明恢;解讀中國體育經(jīng)紀(jì)人[N];中國消費(fèi)者報(bào);2003年

9 陳w，

本文編號：1669259