發(fā)布時間：2018-03-21 23:28

  本文選題：商業(yè)健身俱樂部　切入點：健身教練員　出處：《沈陽體育學(xué)院》2017年碩士論文　論文類型：學(xué)位論文

【摘要】：現(xiàn)代社會,參與健身已經(jīng)成為一種生活時尚,對于追求高品質(zhì)健身活動的社會人群來說,健身俱樂部必然成為其參與健身的最優(yōu)場所,大多商業(yè)健身俱樂部都擁有良好的運動健身氛圍、高品質(zhì)的運動健身器材、優(yōu)秀專業(yè)的健身教練員能夠為擁有不同健身目的的健身人群量身定制不同的健身活動和健身指導(dǎo)。健身俱樂部教練員作為消費者在俱樂部的直接接觸人,俱樂部的服務(wù)理念很大程度上是通過健身教練員傳遞給消費者,商業(yè)健身俱樂部教練員在健身俱樂部人力資源組成中起著重要的作用,扮演著多重的角色,連接著整個健身俱樂部的方方面面,其作用不可小覷。因此,擁有良好綜合素質(zhì)的健身教練員才能更好的在激烈的市場競爭中脫穎而出,才能更好的勝任其工作。由此可以看出,健身教練員的指導(dǎo)、服務(wù)、溝通等水平理所當(dāng)然成為商業(yè)健身俱樂部核心競爭力。本篇研究旨在構(gòu)建商業(yè)健身俱樂部教練員的勝任特征模型,為管理和培養(yǎng)商業(yè)健身俱樂部的人才提供參考依據(jù)�；谝延醒芯颗c實踐背景,本文以“勝任特征”為核心概念,以商業(yè)健身俱樂部教練員為調(diào)查對象,通過訪談法,問卷調(diào)查法分析商業(yè)健身俱樂部教練員勝任特征探索性因素,運用數(shù)理統(tǒng)計法構(gòu)建商業(yè)健身俱樂部教練員勝任特征模型,最后對勝任特征模型進(jìn)行了驗證性分析及實際應(yīng)用分析。并得出以下結(jié)論:第一,在商業(yè)健身俱樂部整個運營過程中,健身教練員起著承上啟下的作用,健身教練員作為交互中心點,在健身俱樂部運營中有著重要的意義。健身行業(yè)正邁向科學(xué)化與專業(yè)化,由此可以看出,各方面對健身教練員的要求也隨之增高。第二,將商業(yè)健身俱樂部教練員勝任特征內(nèi)容要素歸為四類,分別“專業(yè)知識能力”、“專業(yè)技能能力”、“溝通協(xié)調(diào)能力”、“自我認(rèn)知能力”,且這些特征具有一定的相關(guān)性,共同體現(xiàn)了健身教練員的勝任特征。第三,構(gòu)建了涵蓋4個維度、15項內(nèi)容要素的商業(yè)健身俱樂部教練員勝任特征影響因素內(nèi)容結(jié)構(gòu)模型。第四,商業(yè)健身俱樂部教練員的勝任特征在性別方面沒有顯著性差異,而在其專業(yè)、學(xué)歷上具有差異。建議商業(yè)健身俱樂部為了保證其長久可持續(xù)發(fā)展,應(yīng)有計劃的提高健身教練員各方面的技能水平,健身教練員也應(yīng)結(jié)合自身特點,完善自身的知識結(jié)構(gòu),重視自我,審視自我,不斷加強(qiáng)各方面的學(xué)習(xí),以提高自身的綜合素質(zhì)。
[Abstract]:In modern society, participation in fitness has become a fashion in life. For those people who pursue high-quality fitness activities, fitness clubs are bound to become the best places for them to participate in the exercise. Most commercial fitness clubs have a good sports atmosphere, high quality sports fitness equipment, Excellent professional fitness coaches can customize different fitness activities and fitness guidance for people with different fitness purposes. Fitness club coaches as consumers in the club's direct contact, To a large extent, the service concept of the club is transmitted to the consumers through the fitness coaches. The commercial fitness club coaches play an important role in the composition of the human resources of the fitness clubs. Connected to all aspects of the whole fitness club, its role can not be underestimated. Therefore, fitness coaches with good comprehensive qualities can better stand out in the fierce market competition. In order to be better qualified for their work. From this, we can see that the guidance and service of fitness coaches, Communication and other levels become the core competitiveness of commercial fitness club. This study aims to build the competency model of commercial fitness club coaches. Based on the existing research and practice background, this paper takes "competency" as the core concept, takes the commercial fitness club coaches as the investigation object, and through the interview method, provides the reference basis for the management and training of the talents of the commercial fitness club. This paper analyzes the exploratory factors of the competence characteristics of commercial fitness club coaches by questionnaire, and constructs the competency model of commercial fitness club coaches by means of mathematical statistics. Finally, the competency model is verified and the practical application is analyzed. The following conclusions are drawn: first, in the whole operation process of the commercial fitness club, fitness coaches play a role of connecting the above and the following. As an interactive center point, fitness coaches are of great significance in the operation of fitness clubs. The fitness industry is moving towards science and specialization, so it can be seen that the requirements for fitness coaches in all aspects are also increasing. The content elements of competency of coaches in commercial fitness club are classified into four categories: professional knowledge ability, professional skill ability, communication and coordination ability, self-cognition ability, and these characteristics have certain correlation. Thirdly, a content structure model of the influencing factors of fitness coaches' competency is constructed, which covers four dimensions and 15 content elements. There is no significant difference in the competence of coaches in commercial fitness clubs in terms of gender, but in their major and educational background. It is suggested that commercial fitness clubs should ensure their sustainable development in the long run. It should be planned to improve the skill level of the fitness coaches in all aspects. The fitness coaches should improve their knowledge structure, attach importance to themselves, examine themselves, and constantly strengthen the study in all aspects in order to improve their comprehensive quality.
【學(xué)位授予單位】：沈陽體育學(xué)院
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2017
【分類號】：G812.17

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