本文選題：同城快遞　切入點：配送服務(wù)　出處：《東南大學(xué)》2015年碩士論文

【摘要】：同城快遞是中國各大快遞業(yè)務(wù)的核心業(yè)務(wù)之一,是快遞產(chǎn)業(yè)中利潤回報較高的信息和實物傳遞方式。隨著電商市場網(wǎng)購熱潮的不斷上漲,以及020模式的不斷推廣,同城快遞需求量急速上升,市場需求和潛力十分旺盛,充滿了機遇和挑戰(zhàn)。而目前快遞企業(yè)在建物流系統(tǒng)時,只關(guān)注物流的整體配送體系建設(shè),很少關(guān)注面向用戶端的最后一公里的配送。在快遞行業(yè),面向用戶端的最后一公里的配送服務(wù)質(zhì)量很大程度上決定了消費者對物流的服務(wù)評價,但受目前環(huán)境的約束,同城快遞的快件配送比較多,頻率比較高,使得同城快遞的最后一公里配送最難,壓力也最大。在這樣的背景下,創(chuàng)新模式,提升快遞末端服務(wù)投遞水平對我國快遞業(yè),特別是同城快遞業(yè)務(wù)的發(fā)展無疑具有重要的意義。本文首先對快遞行業(yè)及商業(yè)模式的相關(guān)理論研究進行了概括,為全文論述奠定理論基礎(chǔ)。接著在第三章總結(jié)了同城快遞在中國的發(fā)展歷程并探討配送服務(wù)發(fā)展的制約因素及國外同城快遞業(yè)務(wù)的商業(yè)模式；第四章重點對快遞服務(wù)市場用戶端進行了需求與價值的構(gòu)成分析,并由此在第五章提出同城快遞商業(yè)模式創(chuàng)新路徑,并以國內(nèi)X快遞公司智能包裹柜商業(yè)模式運行進行了案例分析。
[Abstract]:City Express is one of the core business China major express delivery business, profit is higher in the courier industry return information and physical delivery. With the rising electricity market online shopping boom, and continue to promote the 020 mode, city express demand increased rapidly, the market demand and the potential is very strong, full of opportunities and challenges. The express company in the construction of logistics system, only focus on the overall construction of logistics distribution system, little attention to user oriented end of the last mile distribution. In the courier industry, user oriented end of the last mile distribution service quality largely determines the consumer's evaluation of logistics service, but the current environmental constraints. City express delivery more, relatively high frequency, which express the last mile distribution is the most difficult, the pressure is also the largest. In this context, innovation model, To enhance the delivery end of service delivery level of China's express industry, especially it has important implications for the development of city courier business. Firstly, the courier industry and business model related theory research are summarized, which lays the theoretical foundation for the whole article. The third chapter summarizes the development process of city express in China and explore the constraints distribution factors service development and foreign city courier business model; the fourth chapter focuses on the express service market end user demand and value are analyzed, and puts forward the city express business model innovation path in the fifth chapter, and the operation of intelligent package business mode of domestic express company X as the case study.

【學(xué)位授予單位】：東南大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2015
【分類號】：F259.2

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本文編號：1694255