本文選題：項(xiàng)目管理 + 項(xiàng)目可行性��； 參考：《中南大學(xué)》2013年碩士論文

【摘要】：摘要：當(dāng)前移動(dòng)終端產(chǎn)品競(jìng)爭(zhēng)日益加劇,移動(dòng)終端企業(yè)面臨新產(chǎn)品開(kāi)發(fā)、技術(shù)創(chuàng)新、產(chǎn)品產(chǎn)業(yè)化升級(jí),根據(jù)客戶需求的多樣化及個(gè)性化定制產(chǎn)品,以及對(duì)產(chǎn)品交貨期更短、質(zhì)量更高和成本更低的等要求。移動(dòng)終端企業(yè)所面臨的這些要求使企業(yè)生產(chǎn)和業(yè)務(wù)活動(dòng)流程的傳統(tǒng)管理模式受到了極大挑戰(zhàn),而這些業(yè)務(wù)的變化恰恰符合一次性、獨(dú)特性、目標(biāo)明確性的項(xiàng)目特性。 因此我們將移動(dòng)終端企業(yè)中各種一次性、獨(dú)特性任務(wù)視為項(xiàng)目,引入現(xiàn)代項(xiàng)目管理的技術(shù)、方法和手段對(duì)其進(jìn)行項(xiàng)目管理,以實(shí)現(xiàn)對(duì)制造企業(yè)中的各項(xiàng)活動(dòng)高效地進(jìn)行計(jì)劃、組織、協(xié)調(diào)和控制,最終實(shí)現(xiàn)企業(yè)的經(jīng)營(yíng)目標(biāo)。 本文通過(guò)對(duì)Z公司的智能手機(jī)新產(chǎn)品管理現(xiàn)狀進(jìn)行分析,以項(xiàng)目管理理論的系統(tǒng)方法作為指導(dǎo),對(duì)Z公司的智能手機(jī)新產(chǎn)品項(xiàng)目管理實(shí)踐進(jìn)行研究,旨在為解決Z企業(yè)智能手機(jī)新產(chǎn)品項(xiàng)目管理存在的問(wèn)題提供有益的啟示和有價(jià)值的參考。圖21幅,表22個(gè),參考文獻(xiàn)50篇。
[Abstract]:Absrtact: with the increasing competition of mobile terminal products, mobile terminal enterprises are faced with new product development, technological innovation, product industrialization upgrade, customization of products according to customers' needs, and shorter delivery time of products. Higher quality and lower cost requirements. These requirements of mobile terminal enterprises make the traditional management mode of enterprise production and business activity process face great challenge, and the changes of these services are in line with the project characteristics of one-off, uniqueness and clear objectives. Therefore, we regard all kinds of one-off and unique tasks in mobile terminal enterprises as projects, and introduce modern project management technology, methods and means to carry out project management, so as to achieve efficient planning of activities in manufacturing enterprises. Organize, coordinate and control, and ultimately achieve the business objectives of the enterprise. In this paper, through the analysis of the current situation of the new product management of smart phone in Z Company, and guided by the systematic method of the project management theory, this paper studies the project management practice of the new product of the smart phone in Z Company. The purpose of this paper is to provide useful enlightenment and valuable reference for solving the problems existing in the project management of the new product of smart phone in Z enterprise. There are 21 pictures, 22 tables and 50 references.
【學(xué)位授予單位】：中南大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2013
【分類(lèi)號(hào)】：F426.63

【參考文獻(xiàn)】

相關(guān)期刊論文 前5條

1 張長(zhǎng)青,孫偉;對(duì)企業(yè)項(xiàng)目管理中共性問(wèn)題的分析及建議[J];四川兵工學(xué)報(bào);2004年03期

2 ;以領(lǐng)先技術(shù)塑領(lǐng)先品牌 從一流產(chǎn)品到一流公司[J];電子標(biāo)準(zhǔn)化與質(zhì)量;2001年02期

3 劉國(guó)靖,孫林巖;國(guó)內(nèi)裝備制造企業(yè)項(xiàng)目管理導(dǎo)入模式研究[J];工業(yè)工程與管理;2004年02期

4 李丹;;從天士力管理實(shí)踐探討項(xiàng)目辦公室的作用[J];項(xiàng)目管理技術(shù);2008年09期

5 韓維綱;;工程項(xiàng)目管理信息系統(tǒng)的實(shí)踐與應(yīng)用[J];項(xiàng)目管理技術(shù);2013年02期

，

本文編號(hào)：1900849