J貿易公司備件供應模式轉型的案例分析
本文關鍵詞:J貿易公司備件供應模式轉型的案例分析 出處:《華中科技大學》2013年碩士論文 論文類型:學位論文
更多相關文章: 備件供應 備件超市 商業(yè)模式 供應商庫存管理(VMI) 工業(yè)品(MRO)
【摘要】:自2008年金融危機以來,鋼鐵行業(yè)受到“高成本、高產能、低利潤”三座大山的困擾。在高產能的形勢下,鋼鐵廠商競爭激烈,價格持續(xù)走低,2012年中國鋼鐵協(xié)會會員企業(yè)平均銷售利潤率更是跌入低谷,,只有0.04%,大部分鋼企均陷入虧損困境。嚴峻的形式迫使所處鋼鐵行業(yè)的J貿易公司(主營職責之一為負責W鋼鐵集團公司的備件供應采購業(yè)務)必需轉型謀求發(fā)展。 本文首先介紹了關于商業(yè)模式及其創(chuàng)新、基于供應鏈的供應商庫存管理(VMI)、縱向一體化戰(zhàn)略的國內外文獻理論及研究成果和國內外關于維護、維修、運營(MRO)工業(yè)品供應采購的發(fā)展概況。然后,祥述了J貿易公司備件供應采購模式的現(xiàn)狀及其問題分析。接著,在深入分析J貿易公司備件供應采購傳統(tǒng)模式問題和原因的基礎上,通過調研交流后,從上述理論研究文獻觀點的角度,提出了J貿易公司備件超市轉型模式的新思路。最后,對該新模式實施方案和轉型實施過程中需要應對的問題進行了說明并給出了建議。期望J貿易公司傳統(tǒng)備件供應模式可以成功轉型,并能在嚴峻的鋼鐵行業(yè)市場倒逼機制形勢下,認清發(fā)展趨勢,主動出擊,順應市場變化要求,為J貿易公司降低其備件供應采購成本,同時能進行備件業(yè)務結構轉型,拓展其備件業(yè)務外銷形成的新的利潤增長點,實現(xiàn)公司“走出去”的戰(zhàn)略轉型要求。 因此,如何尋找到一條適合J貿易公司備件供應轉型發(fā)展的道路對J貿易公司及其W鋼鐵集團公司的發(fā)展具有十分重要的戰(zhàn)略意義。希望該案例分析研究也能為行業(yè)內其它公司的備件供應模式轉型的發(fā)展思路提供參考借鑒意義。
[Abstract]:Since the 2008 financial crisis, the steel industry has been "high cost, high productivity, low profit" three mountains problems. Under the situation of high capacity, iron and steel manufacturers competition, prices continue to decline, Chinese Steel Association member companies in 2012 the average sales profit rate is lowest, only 0.04%, most of the steel enterprises are mired in losses the severe form of the force. The steel industry J trading company (one of the main responsibilities is responsible for W steel company's supply of spare parts procurement) must be in transition to seek development.
This paper first introduced on the business model and the innovation, the supplier inventory management based on supply chain (VMI), vertical integration strategy of domestic and foreign literature theories and research results at home and abroad on the maintenance, repair, operation (MRO) development of industrial products supply and procurement. Then, Andrew the present situation and issues of supply of spare parts procurement mode J trading company analysis. Then, based on the in-depth analysis of J trading company, the supply of spare parts procurement mode of traditional problems and causes, through the investigation of the exchange, from the theoretical research perspective, and puts forward some new ideas of model transformation of J spare parts supermarket Trading Company. Finally, the implementation of the need to respond to the problem in the process of instructions and suggestions are given to the new mode of implementation and transformation. The traditional mode of spare parts supply expect J trading company can successfully transition, and in severe iron and steel industry market The mechanism of force situation, understand the development trend, take the initiative to adapt to changes in the market demand for J trading company to reduce the supply of spare parts procurement costs, and to expand its business structure transformation of spare parts, spare parts export business formed a new profit growth point, the company implemented the strategy of "going out" transformation.
Therefore, how to find a suitable for the development of spare parts supply transformation J trading company development on J trade company and W steel group company has important strategic significance. Hope this case study can also provide reference for other companies in the industry transition mode of spare parts supply development ideas.
【學位授予單位】:華中科技大學
【學位級別】:碩士
【學位授予年份】:2013
【分類號】:F426.31;F752
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