用思想鑄就品牌——關(guān)于打造廣播新聞評論類節(jié)目的思考
發(fā)布時間:2018-04-02 19:21
本文選題:思想 切入點:鑄就 出處:《中國廣播電視學(xué)刊》2013年03期
【摘要】:正新聞評論是新聞傳播的旗幟和靈魂。隨著傳播方式的多元化,各媒體也從信息之爭轉(zhuǎn)向觀點之爭,一時間,與之相呼應(yīng)的各種評論類節(jié)目應(yīng)運而生。廣播新聞評論類節(jié)目要想在競爭激烈的同類節(jié)目中突出重圍,能否體現(xiàn)出獨特的思路,傳達(dá)出深遂的思想是關(guān)鍵。思想,是鑄就新聞評論品牌最有效的利器,是體現(xiàn)思辨力量的精髓。一、"三感"引領(lǐng)彰顯思想的力量所謂"三感",指的是敏感、情感和質(zhì)感。敏感,指的是新聞評論節(jié)目編輯記者主持人所必須具備的新聞敏感,這是做好新聞評論節(jié)目的基礎(chǔ)。情感,指的是從業(yè)人員對節(jié)目中投入的濃烈的思想感情,這是做好評論節(jié)目的保證。
[Abstract]:Positive news commentary is the banner and soul of news communication.With the diversification of communication methods, the media also changed from the debate of information to the argument of point of view. At one time, various kinds of commentary programs came into being.If a broadcast news commentary program wants to break out of the tight circle in the same kind of programs with fierce competition, it is the key to embody a unique way of thinking and convey the thought of deep accomplishment.Thought is the most effective weapon to cast the brand of news commentary and the essence of reflecting speculative power.First, the "three senses" lead to the power of thought. The so-called "three senses" refer to sensitivity, emotion and texture.Sensitivity refers to the news sensitivity that a news commentator must possess, which is the basis of a good news commentary program.Emotion refers to the strong thoughts and feelings that practitioners put into the program, which is the guarantee of making a good comment program.
【作者單位】: 河南人民廣播電臺;
【分類號】:G222
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本文編號:1701757
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