本文選題：鄂爾多斯 + 旅游業(yè)　； 參考：《內(nèi)蒙古師范大學(xué)》2017年碩士論文

【摘要】：自十八大以來(lái),我國(guó)大力倡導(dǎo)綠色發(fā)展理念,旅游業(yè)作為綠色經(jīng)濟(jì)的新引擎,越來(lái)越受到各級(jí)政府的重視,成為一個(gè)國(guó)家或地區(qū)經(jīng)濟(jì)發(fā)展水平的重要標(biāo)志,成為社會(huì)主義市場(chǎng)經(jīng)濟(jì)下,國(guó)民經(jīng)濟(jì)新的增長(zhǎng)引擎。國(guó)內(nèi)旅游業(yè)的發(fā)展經(jīng)歷了一個(gè)漫長(zhǎng)而又曲折的過程,從剛開始的從計(jì)劃經(jīng)濟(jì)時(shí)代的接待站的形式,演變?yōu)榻裉焓袌?chǎng)經(jīng)濟(jì)下景點(diǎn)團(tuán)體游的形式,再到更高一個(gè)層次的自駕游、休閑旅、養(yǎng)生游等形式,中國(guó)也開啟了“全民+全域”旅游的新時(shí)代,旅游業(yè)的需求不斷擴(kuò)大,供給側(cè)嚴(yán)重不足,國(guó)家在關(guān)鍵時(shí)期創(chuàng)新發(fā)展思路,提出加快旅游業(yè)轉(zhuǎn)型升級(jí)的步伐,推進(jìn)旅游業(yè)從“景點(diǎn)旅游”到“全域旅游”的轉(zhuǎn)變,同時(shí)運(yùn)用產(chǎn)業(yè)融合的理論大力發(fā)展“旅游+”等新型旅游業(yè)發(fā)展模式,為鄂爾多斯旅游產(chǎn)業(yè)向更高層次發(fā)展指明了方向。鄂爾多斯作為資源大市、經(jīng)濟(jì)強(qiáng)市,在過去“一煤獨(dú)大”的發(fā)展格局中遇到了瓶頸,近年來(lái),市委、市政府審時(shí)度勢(shì),提出了“構(gòu)建現(xiàn)代服務(wù)業(yè)消費(fèi)體系,把旅游業(yè)打造成為轉(zhuǎn)型發(fā)展的戰(zhàn)略型支柱產(chǎn)業(yè)”的發(fā)展目標(biāo),從過去的資源型城市向消費(fèi)型旅游城市轉(zhuǎn)型。鄂爾多斯擁有得天獨(dú)厚的區(qū)位優(yōu)勢(shì),擁有豐富的自然資源和民族文化,這些都為鄂爾多斯旅游業(yè)的發(fā)展打下了堅(jiān)實(shí)的基礎(chǔ)。然而過去的旅游業(yè)發(fā)展單純建立在景點(diǎn)建設(shè)、景區(qū)打造等方面,沒有利用全域旅游、產(chǎn)業(yè)融合等先進(jìn)的發(fā)展理念去整體謀劃旅游業(yè)的轉(zhuǎn)型發(fā)展方向,在法律、政策支持、人才建設(shè)、營(yíng)銷宣傳等方面存在諸多不足,旅游業(yè)服務(wù)整體質(zhì)量亟待提高。因此,本文建立在對(duì)鄂爾多斯市歷史、政治、經(jīng)濟(jì)、文化發(fā)展進(jìn)行充分調(diào)研的基礎(chǔ)上,從區(qū)域旅游協(xié)作的角度探索在鄂爾多斯大力發(fā)展全域旅游的可行性,從產(chǎn)業(yè)融合的角度探索旅游業(yè)和其他產(chǎn)業(yè)的融合發(fā)展的可操作性,運(yùn)用理論支撐,找出鄂爾多斯旅游產(chǎn)業(yè)發(fā)展過程中遇到的問題,并針對(duì)問題找出發(fā)展對(duì)策以及運(yùn)營(yíng)模式,為鄂爾多斯市政府加快當(dāng)?shù)芈糜萎a(chǎn)業(yè)發(fā)展提供可行的借鑒。
[Abstract]:Since the 18th National Congress, China has vigorously advocated the concept of green development. As a new engine of green economy, tourism has been paid more and more attention by governments at all levels, and has become an important symbol of the level of economic development of a country or region. To become a socialist market economy, the new growth engine of the national economy. The development of domestic tourism has gone through a long and tortuous process. From the form of reception station in the planned economy era at the beginning, it has evolved into the form of group tour of scenic spots under today's market economy, and then to a higher level of self-driving tour. In the form of leisure travel, health tourism, and so on, China has also opened a new era of "all over the world" tourism. The demand for tourism is constantly expanding, and the supply side is seriously inadequate. The state has innovated its development ideas in the key period. It is proposed to accelerate the pace of tourism transformation and upgrade, to promote the transformation of tourism from "scenic spot tourism" to "global tourism", and to vigorously develop new tourism development models, such as "tourism", using the theory of industrial convergence. For Ordos tourism industry to a higher level of development pointed out the direction. Ordos, as a city with large resources and a strong economy, has encountered a bottleneck in the past development pattern of "one coal alone". In recent years, the municipal party committee and the municipal government, judging the situation, have proposed "constructing a modern service industry consumption system," The development goal of transforming tourism into a strategic pillar industry of transformation and development is to transform the resource-based city into a consumption-type tourist city. Ordos has unique geographical advantages, rich natural resources and national culture, which have laid a solid foundation for the development of tourism in Ordos. However, the development of tourism in the past was based solely on the construction of scenic spots and scenic spots, without using advanced development concepts such as global tourism and industrial convergence to plan the overall transformation and development direction of the tourism industry, and to support the development of tourism in the light of laws and policies. There are many shortcomings in talent construction and marketing propaganda, and the overall quality of tourism service needs to be improved. Therefore, based on the full investigation of the history, politics, economy and culture development of Ordos, this paper explores the feasibility of developing regional tourism in Ordos from the angle of regional tourism cooperation. From the angle of industrial convergence, this paper explores the feasibility of the integration and development of tourism and other industries, finds out the problems encountered in the process of the development of the tourism industry in Ordos by using the theoretical support, and finds out the development countermeasures and the operation mode in the light of the problems. For the Ordos government to speed up the development of local tourism industry to provide a feasible reference.
【學(xué)位授予單位】：內(nèi)蒙古師范大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2017
【分類號(hào)】：F592.7

【參考文獻(xiàn)】

相關(guān)期刊論文 前5條

1 徐金海;王俊;;“互聯(lián)網(wǎng)+”時(shí)代的旅游產(chǎn)業(yè)融合研究[J];財(cái)經(jīng)問題研究;2016年03期

2 厲新建;張凌云;崔莉;;全域旅游:建設(shè)世界一流旅游目的地的理念創(chuàng)新——以北京為例[J];人文地理;2013年03期

3 程錦;陸林;朱付彪;;旅游產(chǎn)業(yè)融合研究進(jìn)展及啟示[J];旅游學(xué)刊;2011年04期

4 朱桃杏,陸林;近10年文化旅游研究進(jìn)展——《Tourism Management》、《Annals of Tourism Research》和《旅游學(xué)刊》研究評(píng)述[J];旅游學(xué)刊;2005年06期

5 錢益春;區(qū)域旅游協(xié)作的理論研究[J];佛山科學(xué)技術(shù)學(xué)院學(xué)報(bào)(自然科學(xué)版);2004年01期

相關(guān)會(huì)議論文 前1條

1 余澤輝;;標(biāo)準(zhǔn)化助推全域旅游發(fā)展的思考[A];標(biāo)準(zhǔn)化助力供給側(cè)結(jié)構(gòu)性改革與創(chuàng)新——第十三屆中國(guó)標(biāo)準(zhǔn)化論壇論文集[C];2016年

相關(guān)重要報(bào)紙文章 前1條

1 邢麗濤;;鄂爾多斯：用全域理念推“全城一景”[N];中國(guó)旅游報(bào);2016年

相關(guān)碩士學(xué)位論文 前2條

1 陸蓓;中國(guó)旅游產(chǎn)業(yè)融合研究[D];浙江大學(xué);2011年

2 丁雪;鄂爾多斯地區(qū)旅游資源評(píng)價(jià)與GIS輔助分析研究[D];中國(guó)地質(zhì)大學(xué)（北京）;2006年

，

本文編號(hào)：1884137