本文關(guān)鍵詞： 構(gòu)像理論 篩選 選擇 定向收攏　出處：《應用心理學》2012年01期 　論文類型：期刊論文

【摘要】：在構(gòu)像理論中,用來證明決策分為篩選和選擇兩個獨立階段的證據(jù)存在于:篩選階段的信息在選擇階段不再被使用。本研究以構(gòu)像理論為基礎,設計實驗室模擬實驗,以實驗情境中越來越苛刻的限制條件,迫使決策者在選擇決策階段不利用篩選信息,以此來檢驗決策者在選擇決策階段是否利用篩選信息,以及利用的程度和條件。實驗情境的設計遵循這樣一個原則:從信息最容易獲得,記憶負荷最小的決策情境,過渡到信息最難以獲得,記憶負荷最大的決策情境。研究得到以下結(jié)論:(1)篩選信息在大部分決策者進行選擇性決策的時候得到了利用,用以選擇最終的備擇項;(2)隨著選擇決策過程中對于篩選信息的記憶負荷,以及認知負荷的增加,篩選信息在選擇階段被利用的可能性有所減少。
[Abstract]:In conformation theory, the evidence used to prove that the decision is divided into two independent stages of selection and selection exists in: the information of the screening stage is no longer used in the selection stage. Based on the theory of conformation, a laboratory simulation experiment is designed in this study. With the more and more harsh restriction conditions in the experimental situation, the decision makers are forced to make no use of the screening information in the selection decision stage, so as to test whether the decision makers use the screening information in the selection decision stage. And the degree and conditions of use. The design of the experimental situation follows the principle that from the decision situation where information is most readily available and the memory load is minimal, the transition to information is the most difficult. The study draws the following conclusion: 1) screening information is used when most decision makers make selective decisions. With the memory load of screening information and the increase of cognitive load in the selection process, the possibility of the selection information being used in the selection stage is reduced.
【作者單位】： 浙江工商大學工商管理學院;
【基金】：教育部人文社會科學研究一般項目“中國背景下的篩選性決策研究:以構(gòu)像理論為基礎”(10YJCXLX046)
【分類號】：C934
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本文編號：1537509