社會(huì)網(wǎng)絡(luò)視角下知識(shí)聯(lián)盟企業(yè)績(jī)效研究
[Abstract]:In the era of knowledge economy, more and more enterprises begin to pay attention to the knowledge alliance formed by enterprises to gain the competitive advantage in order to promote the long-term development of enterprises. Through the construction of knowledge alliance, each enterprise formed a network. As nodes in the network, enterprises interact with each other through the network. The characteristics of the main body in the network and the relationship between the members of the alliance will have a certain impact on the performance of the enterprise. Based on this, this paper will study the main characteristics of knowledge alliance enterprises and their relationship in the social network environment, and discuss the mechanism of the enterprises' performance promotion in the network, aiming at carrying out the alliance cooperation for the enterprises effectively. The promotion of alliance performance provides scientific guidance. On the basis of combing the research results of knowledge alliance, social network theory, alliance conflict and alliance satisfaction, this paper constructs a model based on the influence of social network agent and social network relationship on alliance performance. Heterogeneity, willingness to connect, trust, intensity of connection and information sharing affect the performance of knowledge alliance. The intermediate variables of alliance conflict and alliance satisfaction are introduced in the model construction. The relationship between social network agent and social network plays an important role in alliance performance through alliance conflict and alliance satisfaction. Then, the questionnaire is issued and recovered, the data collected is analyzed and processed by SPSS20.0 and Amos20.0, and the following conclusions are drawn: first, the centrality and heterogeneity of the relationship between the subject and the social network. Networking willingness, trust, connection strength and information sharing have significant positive effects on corporate alliance performance; Second, alliance conflict and alliance satisfaction act as a complete intermediary between social network and alliance performance; The alliance of three knowledge is a complete network form. The influence of alliance intention on alliance conflict is obvious, and its negative correlation is well verified.
【學(xué)位授予單位】:山西財(cái)經(jīng)大學(xué)
【學(xué)位級(jí)別】:碩士
【學(xué)位授予年份】:2017
【分類(lèi)號(hào)】:F272
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