【摘要】：投資者關系管理(IRM)起源于西方成熟資本市場,通過信息披露等方式與投資者形成良性的互動關系,從而降低投資風險,最終增加公司價值。本文主要基于公司財務的視角,對IRM的財務職能、IRM與信息披露、IRM與公司社會責任、IRM與Internet等幾個方面,對國外近幾年來的研究文獻進行評述與分析,總結出一些有益于我國IRM理論研究和實踐應用的觀點和經(jīng)驗,以期推動我國學界和上市公司在理論和實踐中探索并創(chuàng)造出符合自身狀況的IRM戰(zhàn)略管理的最優(yōu)模式。
[Abstract]:The investor relations management (IRM) originated from the western mature capital market, and forms a benign interaction with the investors through information disclosure, so as to reduce the investment risk and finally increase the value of the company. Based on the corporate finance, this paper reviews and analyzes the research literature in recent years, such as the financial function of IRM, IRM and information disclosure, IRM and corporate social responsibility, IRM and the Internet. This paper summarizes some viewpoints and experiences which are beneficial to the research and practical application of IRM in our country, with a view to promoting the exploration and creation of the optimal model of the IRM strategy management in the theory and practice of the Chinese academic circle and the listed company.
【作者單位】： 山東經(jīng)濟學院;
【分類號】：F275;F830.9
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本文編號：2431396