基于數(shù)據(jù)挖掘的IT產(chǎn)業(yè)聯(lián)盟供應鏈伙伴選擇的研究
[Abstract]:With the development of IT technology and the improvement of social division of labor mode, the single competition mode between enterprises has been unable to meet the needs of the market. The IT industry alliance has been paid more attention and attention all over the world. In order to promote the development of IT industry, IT enterprises need to condense the upstream and downstream resources of supply chain in IT industry, form the supply chain cooperation form of resource sharing, and avoid repeated development and construction. From the competition between enterprises to the competition between supply chain and supply chain, IT industry alliance can not only share the operational risks of enterprises, but also share the technology, knowledge and information of enterprises, thus forming complementary advantages. Drive the development of technology. However, relying solely on market forces, it is often difficult to quickly form the best supply chain partners in IT industry alliances that are conducive to the long-term development of enterprises. Therefore, it is of great significance to apply scientific methods to help enterprises select suitable supply chain partners. Firstly, this paper analyzes the current situation of IT industrial alliance, and defines the scope and characteristics of IT industrial alliance. The function and mode of IT industry alliance are combed in order to clarify the relationship characteristics and requirements of supply chain partners of IT industry alliance. By synthesizing the present situation of IT industry alliance, weighing the risks and benefits of enterprise supply chain, using principal component analysis method and SPSS software, the evaluation system of IT industry alliance supply chain partner selection index is established. Secondly, based on the research of the theory and application of data warehouse technology, this paper establishes the conceptual model, logical model and physical model of data warehouse according to the overall demand goal of IT industry alliance. The establishment of data warehouse provides a data model for association analysis of data mining. By using the clustering analysis method in data mining, the supply chain partners of the research object are preliminarily classified and screened. Prepare data for further mining of long-term partners. The classical Apriori algorithm in data mining association analysis is improved, and the processing speed of Apriori algorithm is improved by using the attributes of Mapreduce and Bigtable. Based on the improved Apriori algorithm, the supply chain partner selection model is established, and the potential partners are further mined from the massive data of the IT enterprise supply chain partners. Finally, taking Huawei Company as an example, the model of supply chain partner selection established in this paper is used to verify and analyze the example. The results show that the research in this paper has certain application value and reference significance.
【學位授予單位】:哈爾濱理工大學
【學位級別】:碩士
【學位授予年份】:2015
【分類號】:F274;F426.63
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