本文選題：物聯網 + 零售供應鏈��； 參考：《北京建筑大學》2014年碩士論文

【摘要】：回顧上世紀全球經濟和生活方式發(fā)生的天翻地覆的變化,計算機以及互聯網技術無疑起到了至關重要的作用。而近年來,逐步興起的物聯網技術,正在也必將帶領人類進入嶄新的智能社會[11。人們的生活方式將從之前的單純的信息互聯向物與物聯,物人互聯方式轉變。物聯網技術為人們生活創(chuàng)造的便利性對于相關服務部門而言,無疑構成了其服務價值的重要組成部分,從而相應的經濟價值應運而生[2]。物聯網技術的應用也隨之成為各部門的競爭焦點之一和搶奪市場的重要手段,因此,物聯網技術備受很多技術先進的國家和企業(yè)的關注。 然而RFID技術在國內零售業(yè)中的應用由于還存在諸如應用模式不成熟,技術應用的成本效益不明晰,并未普及等障礙,因此需要進一步探索,研究與實踐。 本文主要對零售供應鏈的最后零售環(huán)節(jié)的兩種方式進行研究。主要從客戶體驗的角度來分析零售供應鏈的各個環(huán)節(jié)所需做出的流程和技術改善。 本文共六章內容：第一章介紹了RFID技術研究的相關成果并界定出本文研究的主體內容。第二章介紹物聯網的發(fā)展歷程和概念及其基本體系架構和關鍵技術。第三章是文章主體部分,詳細分析了物聯網在零售行業(yè)的應用環(huán)境,先用PEST法分析應用的宏觀環(huán)境,同時又使用SWOT法對RFID技術應用的內外部環(huán)境進行分析。第四章針對目前國內零售供應鏈終端的兩種零售方式中存在的問題或是有待改善的流程進行分析,然后分別提出相應的物聯網技術應用解決方案。第五章結合RFID技術的應用及發(fā)展階段,簡要介紹了美國零售行業(yè)的應用實例為我國零售連中應用物聯網技術提供了示范和較有價值的參考和借鑒意義。第六章為本文的結論和展望。
[Abstract]:In retrospect of the earth-shaking changes in the global economy and way of life of the last century, computer and Internet technology have undoubtedly played a crucial role. In recent years, the gradual rise of the Internet of things technology, is leading mankind into a new intelligent society [11. People's way of life will change from simple information interconnection to material and material connection. The convenience created by the Internet of things for people's life undoubtedly constitutes an important part of the service value of the relevant service departments, and the corresponding economic value emerges as the times require [2]. The application of the Internet of things technology has also become one of the competition focus of various departments and an important means of seizing the market. Internet of things technology has attracted the attention of many technologically advanced countries and enterprises. However, the application of RFID technology in domestic retail industry is still hindered by such obstacles as immature application mode, unclear cost-effectiveness of technology application, and lack of popularization. Therefore, further exploration, research and practice are needed. Mainly from the customer experience point of view to analyze the retail supply chain each link to make the process and the technical improvement. This article has six chapters content: the first chapter introduces the RFID technology research related achievement and defines the main content of this paper. The second chapter introduces the history and concept of Internet of things, its basic architecture and key technologies. The third chapter is the main part of the article, the application environment of Internet of things in the retail industry is analyzed in detail. First, the macro environment of application is analyzed by pest method, and at the same time, the internal and external environment of RFID technology application is analyzed by SWOT method. The fourth chapter analyzes the problems existing in the two retail modes of domestic retail supply chain terminals or the process that needs to be improved, and then puts forward corresponding solutions for the application of the Internet of things technology. In the fifth chapter, combined with the application and development stage of RFID technology, the author briefly introduces the application examples of American retail industry and provides a demonstration and valuable reference for the application of Internet of things technology in China's retail chain. The sixth chapter is the conclusion and prospect of this paper.
【學位授予單位】：北京建筑大學
【學位級別】：碩士
【學位授予年份】：2014
【分類號】：TP391.44;TN929.5;F724.2

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