本文選題：公平偏好　切入點(diǎn)：多重參照點(diǎn)　出處：《運(yùn)籌與管理》2017年06期 　論文類型：期刊論文

【摘要】：在"單個(gè)制造商—單個(gè)分銷商—單個(gè)零售商"三級(jí)供應(yīng)鏈框架下,考察零售商依賴于多重參照點(diǎn)的公平偏好對(duì)于供應(yīng)鏈運(yùn)作造成的偏差,并在此基礎(chǔ)上設(shè)計(jì)一個(gè)能夠?qū)崿F(xiàn)供應(yīng)鏈整體協(xié)調(diào)的利潤(rùn)共享組合契約。研究發(fā)現(xiàn):零售商對(duì)分銷商利潤(rùn)和制造商利潤(rùn)的公平感知影響批發(fā)價(jià)格和分銷價(jià)格變動(dòng)的機(jī)制具有差異性;零售商的公平偏好不影響供應(yīng)鏈的整體利潤(rùn),但是會(huì)引起利潤(rùn)在各廠商間的重新分配;通過實(shí)行一個(gè)合理的利潤(rùn)共享組合契約,可以在零售商具有公平偏好的情形下達(dá)到供應(yīng)鏈全局最優(yōu)。最后用數(shù)值仿真驗(yàn)證了該利潤(rùn)共享組合契約作為協(xié)調(diào)機(jī)制的可行性。
[Abstract]:Under the framework of "single manufacturer, single distributor and single retailer", this paper investigates the bias caused by retailers' fairness preference, which depends on multiple reference points, to the operation of the supply chain. On the basis of this, we design a profit sharing portfolio contract which can realize the overall coordination of supply chain. The research finds that the retailer's fair perception of distributor profit and manufacturer's profit affects the change of wholesale price and distribution price. The mechanism is different; The retailer's fair preference does not affect the overall profit of the supply chain, but it will lead to the redistribution of the profits among the manufacturers; by implementing a reasonable profit-sharing portfolio contract, The global optimization of the supply chain can be achieved under the condition that retailers have fair preference. Finally, the feasibility of using the profit sharing portfolio contract as a coordination mechanism is verified by numerical simulation.
【作者單位】： 江南大學(xué)商學(xué)院;江南大學(xué)食品安全與營(yíng)養(yǎng)協(xié)同創(chuàng)新中心;
【基金】：國(guó)家自然科學(xué)基金面上項(xiàng)目(71371086) 江蘇省第五期“333工程”培養(yǎng)資金資助項(xiàng)目(BRA2016412)(JUSRP51416B)
【分類號(hào)】：F274;O225

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本文編號(hào)：1559493