發(fā)布時(shí)間：2018-03-01 22:10

  本文關(guān)鍵詞： 第三方物流 TPL M電器公司 家電業(yè)　出處：《西南交通大學(xué)》2014年碩士論文　論文類(lèi)型：學(xué)位論文

【摘要】：家電企業(yè)正面臨生產(chǎn)成本不斷上漲、產(chǎn)品價(jià)格卻越賣(mài)越低的“怪象”,與此同時(shí)家電產(chǎn)品更新?lián)Q代的速度也達(dá)到了前所未有的水平。企業(yè)要想實(shí)現(xiàn)持續(xù)盈利并擴(kuò)大市份額,不僅需對(duì)產(chǎn)品和營(yíng)銷(xiāo)進(jìn)行創(chuàng)新,還必須有效降低成本。國(guó)外家電巨頭通過(guò)將物流體系外包給第三方物流企業(yè)(TPL),不但提高了供應(yīng)鏈響應(yīng)迅度、還極大降低了運(yùn)營(yíng)成本。原以低成本為優(yōu)勢(shì)的國(guó)內(nèi)家電企業(yè)正面臨新一輪行業(yè)洗牌壓力。本文從國(guó)內(nèi)家電業(yè)物流發(fā)展現(xiàn)狀入手,在分析了家電業(yè)物流管理的主要理論與模型的基礎(chǔ)上,通過(guò)剖析M電器公司的物流管理現(xiàn)狀與問(wèn)題,提煉及設(shè)計(jì)了基于第三方物流(TPL)的物流管理整合方案,這一優(yōu)化方案的實(shí)施,將有效解決M公司當(dāng)前物流管理模式下存在的人員架構(gòu)臃腫、流程復(fù)雜、效率低、庫(kù)存高等問(wèn)題。該方案實(shí)施的條件包括：一、與TPL企業(yè)形成戰(zhàn)略合作關(guān)系；二、共同搭建信息系統(tǒng)；三、共同設(shè)計(jì)物流運(yùn)作指南；四、共同設(shè)定各階段目標(biāo)。最后通過(guò)績(jī)效評(píng)估以確保方案按計(jì)劃有效實(shí)施。本文提出的解決方案不僅僅可以為M電器公司物流管理整合提供借鑒,也為我國(guó)其他制造型企業(yè)提供借鑒、指導(dǎo)。
[Abstract]:Home appliance enterprises are facing rising production costs, but the price of products is getting lower and lower. At the same time, the rate of upgrading household appliances products has reached an unprecedented level. Enterprises want to achieve sustained profits and expand market share. It is necessary not only to innovate the products and marketing, but also to effectively reduce the cost. By outsourcing the logistics system to the third party logistics enterprises, the foreign appliance giants not only improve the responsiveness of the supply chain, but also improve the efficiency of the supply chain response. It also greatly reduces the operating cost. The domestic household appliance enterprises which originally have the advantage of low cost are facing a new round of industry reshuffle pressure. This paper starts with the current situation of domestic home appliance logistics development. Based on the analysis of the main theories and models of logistics management in household appliances industry, this paper analyzes the current situation and problems of logistics management in M Electric Company, and then refines and designs the integrated scheme of logistics management based on TPLs. The implementation of this optimization scheme will effectively solve the problems of overstaffed personnel structure, complex process, low efficiency and high inventory in the current logistics management mode of M Company. The conditions for the implementation of the scheme include: 1. Form strategic cooperative relationship with TPL enterprise; second, build information system together; third, design logistics operation guide jointly; fourth, Finally, through the performance evaluation to ensure the effective implementation of the plan. The solution proposed in this paper can not only provide a reference for M electrical company logistics management integration, Also for other manufacturing enterprises in China to provide reference, guidance.
【學(xué)位授予單位】：西南交通大學(xué)
【學(xué)位級(jí)別】：碩士
【學(xué)位授予年份】：2014
【分類(lèi)號(hào)】：F426.6;F252

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